The serial entrepreneur who founded Lemonade Day Greater Indianapolis says the ninth-annual event, which will take place Saturday, transforms kids from asking for things to knowing "they can control their own destiny." Scott Jones says the program teaches participants financial management, entrepreneurship and even cooking skills. "You look at the impact over the years to come as these kids go out into our community and give back and do things on their own and become entrepreneurs that create the big, tall buildings in the middle of Indianapolis," he said.
During an interview with Inside INdiana Business, Jones and City Director Kendrea Williams discussed the partnerships involved in this year’s event, which include the Indiana Fever, Geist Half Marathon and Eleven Fifty Coding Academy at Launch Fishers. Additional events throughout the state will be held this weekend in Elkhart County and northeast Indiana. For the first time, Lemonade Day Greater Indianapolis will include a second day this year on June 23.
Prior to setting up their stands, the young entrepreneurs create a budget, set profit goals, sometimes seek outside investors and give back to the community. Throughout central Indiana, more than 5,000 kids are expected to participate.
Lemonade Day events throughout the state include:
- Indianapolis – May 19 and June 23
- Elkhart County – May 19
- Northeast Indiana – May 19
- Monroe County – June 16
- Wabash Valley – June 16
- Wayne County – September 8
Scott Jones serves as chairman of Grow Indiana Media Ventures LLC, the parent of Inside INdiana Business. You can connect to more about the 2018 Lemonade Day Greater Indianapolis by clicking here.