When attendees at the Daytime Emmy Awards reached into their swag bags, they found a sticker created by Fishers-based spokenote, a startup that believes it could revolutionize the way we share video. But the young company’s founder and CEO says there are bigger plans beyond the initial product. spokenote last week announced plans to move into a new headquarters and create 300 jobs by the end of 2026.
Speaking on Inside INdiana Business with Gerry Dick, John Wechsler said the idea for the company has been in the works for several years.
“A friend of mine actually is the one that came up with the original idea that has turned into spokenote,” Wechsler said. “About a year and a half ago, we started prototyping and trying to figure out how we might turn this into a product, and we’re super excited to launch with our flagship product.”
The spokenote stickers have unique QR codes that users can scan to record a video, such as a birthday greeting.
The users can then place those stickers wherever they choose, such as a birthday card, and anyone who scans the QR code can view the video.
“The idea is that we’re creating a utility that will allow people to create and share short video. It’s not something that’s as easy as you might think today, and so what we’ve done is we’ve created this idea; we think of it as the digital equivalent of a sticky note.”
But the stickers are just the first of many products in development. Wechsler says the company is creating an entire software platform.
“We’re talking about how do you do this at scale. How would a university use this to communicate with tens of thousands of stakeholders, and how does a nonprofit use it? We’re building that kind of software to really make it scale.”
spokenote plans to move into the 4,000-square-foot space at the Techway building inside the Certified Technology Park in Fishers in December. The company is set to receive more than $7 million in conditional tax credits and training grants from the state and the city of Fishers.