Video Shows #IndyIsHappy

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A video promoting Indianapolis and several local businesses is gaining attention on social media. Two Fishers-based companies, MediaFuel Digital Agency and IKECONIC, collaborated on the “#IndyIsHappy” production, which has been viewed more than 10,000 times within the first 24 hours of its launch. The video features a number of team mascots and business people dancing to Pharrell Williams' hit song “Happy.”

MediaFuel Creative Director Jordan Brown says the video showcases some of the city's businesses and brands, because they are what makes Indianapolis “great.”

He is leaving open the possibility of another video and says a “remix” could be in the future.

Source: Inside INdiana Business