Restaurant Chain Changes Name
A well-known central Indiana restaurant chain is undergoing a name change. Mo's…A Place for Steaks is being rebranded as J. Hamman Prime. The company says the change affects locations in Indianapolis and Carmel. It also plans to open a restaurant in Cincinnati and possible locations in Texas. August 5, 2013
INDIANAPOLIS, Ind. (Aug. 5, 2013) – A familiar landmark for steaks and quality dining has a new name and an exciting new direction after 10 years in business.
Mo’s…A Place for Steaks has been rebranded under the name J. Hamman Prime, according to Jeremiah Hamman, manager of the new chain. The change affects the Mo’s locations in Indianapolis and Carmel, Ind.
“We have plans to open new locations in cities around the country, and determined it was best to do so with a new name and an expanded menu,” said Hamman.
The company is scheduled to open a new restaurant in Cincinnati, Ohio, this fall, and is targeting locations in Dallas and Austin, Tex., for future expansion.
Hamman said the new name will also eliminate confusion with other establishments that use the Mo’s brand, including Mo’s Irish Pub and the similarly named Moe’s Southwest Grill chain.
“J. Hamman Prime chefs prepare some of the highest quality menu selections to be found anywhere in the world,” said Hamman. “But most of all, they are known for prime steaks, which is reflected in the new name.”
“It’s an exciting new era for the company,” he said. “We look forward to continued growth as we introduce the J. Hamman Prime brand to additional markets around the country.”
The name change will initially be reflected on menus and company literature, with exterior signage to follow during the month of August.
About J. Hamman Prime:
J. Hamman Prime restaurants are a division of J. Prime Hospitality, with locations in Indianapolis and Carmel The company maintains a website at www.jhammanprime.com.
Source: J. Hamman Prime