Indianapolis Colts Quarterback Andrew Luck has signed his first major endorsement contract. The “brand ambassador” deal with Indianapolis-based Klipsch includes Luck developing his own line of headphones. August 19, 2013
INDIANAPOLIS, Ind. – Klipsch, a leading global speaker and headphone manufacturer, announces today the signing of Indianapolis Colts' quarterback Andrew Luck as an official brand ambassador. As part of the multi-year partnership, Klipsch will integrate Luck's commitment to quality, fresh perspective and creative inspiration into all facets of the brand.
“When I first experienced Klipsch products, I was instantly impressed. I became even more interested in learning about the company when I found out it was based in Indianapolis,” said Luck. “Partnering with a local company is very important to me, and the fact that Klipsch makes the best sounding speakers and headphones I've ever heard adds great value to this collaboration.”
“You can imagine our excitement when Andrew reached out to us expressing his interest in our company and its products,” said Paul Jacobs, CEO of Klipsch. “As a staple in both the community and international sports arena, he will help play a major role in creating new opportunities for brand and product visibility. With our brand ideals aligned, this organically-developed relationship is one we look forward to having for years to come.”
An established brand fan and product user, Luck will be incorporated heavily into the product development, marketing and social efforts serving the brand itself, as well as its headphones and home audio products. He will also work alongside Klipsch throughout the development of his own headphone series. Proving invaluable will be the ability to collaborate extensively with Andrew in Klipsch's global headquarter city of Indianapolis. In addition, his youthful insight, passion and high-achievement standards will provide guidance as Klipsch works to develop fresh, lifestyle-focused products that meet the needs of new demographics, while still incorporating the brand's legendary audio performance.
This announcement coincides with Klipsch's large-scale sports marketing initiative that incorporates world-renowned athletes into the daily activities fueling the brand and its overall growth. As a result, Luck joins fellow Klipsch brand ambassadors that include teammate Robert Mathis (Indianapolis Colts), DeMar DeRozan (Toronto Raptors), Roy Hibbert (Indiana Pacers), Josef Newgarden (IndyCar) and Graham Rahal (IndyCar).
For more information on the Klipsch brand and its product offering, please visit http://www.klipsch.com.
For over 65 years, Klipsch has designed premium speakers for those who are passionate about great sound. Company founder Paul W. Klipsch started this legacy in 1946, and it continues today with sheer commitment to innovation and delivering the world’s most powerful, detailed and emotional sound reproduction. Today, the brand’s diverse product portfolio encompasses home theater, professional cinema, installed whole-house contracting, commercial, computer speakers, wireless music speakers and headphones. As one of the first U.S. loudspeaker companies, Klipsch continues to be the high-performance brand of choice for audiophiles and home theater aficionados around the world. Klipsch Group, Inc. is also a wholly-owned subsidiary of VOXX International Corporation (NASDAQ: VOXX).