Carmel-based KAR Auction Services Inc. has promoted Peter Kelly to the newly-created role of president. The appointment comes after several years of strategic investments and acquisitions that have broadly diversified the company’s capabilities and expanded its global footprint. He will oversee ADESA, AFC and OPENLANE including the KAR remarketing services and digital services group businesses.

Kelly will also be responsible for the strategic and operational oversight of company’s data as a service, information technology and sales and marketing functions. He will focus on operational excellence, aligning KAR’s diverse physical, digital and technology assets and syndicating the companies’ data analytics capabilities to serve its diverse customer base.

Kelly joined KAR in 2011 through the acquisition of OPENLANE, where he served as co-founder, president and chief executive officer. OPENLANE is now the world’s leading online auction platform supporting private-label upstream programs for more than 40 OEM and financial institution brands. Over the past several years, he led the re-architecture of OPENLANE’s core technology and has grown transaction volumes to more than one million per year. As president of KAR’s digital services group, Kelly also advanced the company’s logistics, recovery and mobility solutions capabilities. 

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