The founder of Indianapolis-based Revival Food Co. says the company’s sales have increased more than 500% since its craft almond butter products were added to Walmart shelves. Rachel Klein created the company after making her own healthy almond butter at home and shortly began selling her product at the Indianapolis Farmer’s Market, as well as Market District and Kroger stores.
In an interview on Inside INdiana Business with Gerry Dick, Klein said a trip to a national trade show last year changed the company’s trajectory.
“Following up from that trade show, I met the Walmart buy and often times at trade shows like this, you’re going to meet so many buyers. So many people are going to say, ‘Yes, I love it. We’re going to carry it. It’d be great,” and a lot of times it doesn’t pan out,” said Klein. “But I am tenacious, so I continued to follow up with this buyer and long story short, we’re not in 1,000 Walmart stores nationwide.”
Klein says since getting into Walmart stores, the company has sold almost $350,000 worth of products per month. The Walmart deal also led to Revival Food acquiring a California-based contract packager to handle the demand for the Walmart order.
She says, looking forward, the company has plans to continue its growth.
“We’re going to bring out more product line offerings. We’re going to have some different flavors of almond butter. We’re going to create some new products with the almond butter and maybe even just continue to extend along creating vegan, plant-based products. We’re not going to go away; we’re just going to keep getting stronger.”