Indianapolis-based Kenzie Academy has announced $7.8 million in Series A funding, led by venture capital fund ReThink Education. The coding school says the additional funds from investors will allow it to expand its tech education model to students in the Midwest, who are often overshadowed by the better-known tech hubs like the Silicon Valley or the east coast.

“There is a massive amount of untapped tech talent outside of Silicon Valley and NYC. Kenzie is identifying this talent to fill the millions of jobs available, training workforce-ready skills and connecting students almost immediately with top employers,” said Chok Ooi, Co-founder and CEO of Kenzie Academy.

Kenzie, founded in 2017, is a college alternative providing job-focused technology training, such as software engineering and UX engineering. 

The school uses a disruptive education model which allows it to develop a more tailored approach to each individual student’s learning needs. Kenzie believes that concept breeds success.

“Kenzie Academy, with its innovative and flexible approach to upskilling, is a natural fit with our longstanding commitment to helping workers take their careers to the next level,” said Rick Wallace, vice president of corporate development & strategy for Kelly Services.

Kelly Services, through the Kelly Innovation Fund, invested in the Series A funding round for Kenzie Academy, as did Indianapolis-based Strada Education Network, Washington D.C.-based Revolution’s Rise of the Rest Seed Fund, LearnStart VC of San Mateo, CA, Peak State Ventures of San Francisco, and Flat World Partners.