Four universities in the state have been dubbed a top “Social Media School” by a national website. says 100 institutions were selected for giving students “insight into culture, personality and DNA” through social media. The 2013 list includes:

30. Indiana University in Bloomington

33. University of Notre Dame

36. Butler University

59. Purdue University in West Lafayette

You can view the full list by clicking here.


October 30, 2013

News Release

INDIANAPOLIS, Ind. – Butler University is among the Top 100 Social Media Colleges in the nation, according to the website

In ranking Butler 35th overall, the website wrote: “Butler's English bulldog mascots Butler Blue II and III rose to celebrity status through a social media campaign that gathered 13,000 followers! The cute, wrinkly faces of Bulldog nation toured the country along with the Final Four basketball team.”

The list is based on a mathematical algorithm that quantifies the social media footprint of each college and university in the United States. Butler is one of the 3 percent of the nation’s colleges and universities that are leading the way in social media best practices in higher education, the website said.

The list of the Top 100 schools is at

“Social media provides us with another opportunity to distinguish Butler amongst its peers in higher education, so in the past several years we have taken an intentional approach toward our efforts,” said Michael Kaltenmark, the director of web marketing and the social media “voice” of the live mascots. “Obviously, it's nice to be recognized and as a result, such recognition associates Butler with some elite company.

“As an institution, we are committed to social media and are continually seeking ways to implement the best strategies to make Butler University socially engaging for our students, faculty, staff, alumni, and fans. And as the ranking suggests, we are proud to have our live mascots lead Butler with regard to the University’s social media presence.”

About Butler University

Butler is a nationally recognized comprehensive university encompassing six colleges: Arts, Business, Communication, Education, Liberal Arts and Sciences, and Pharmacy and Health Sciences. Together, these colleges offer more than 60 undergraduate areas of study, eight pre-professional programs, and 19 graduate programs. Around 4,700 students are enrolled at Butler, representing 45 states and 49 countries. Ninety-five percent of Butler students will have participated in some form of internship, student teaching, clinical rotation, research, or service learning by the time they graduate. This community-centered immersion is coupled with classroom learning that nurtures critical thinking, effective communication, cooperative teamwork, and ethical decision making to prepare students for both professional success and to have lasting impact in their communities. Butler’s overall placement rate for the class of 2012 was 94 percent, including 19 percent who went on to graduate or professional school.

Source: Butler University

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