As it approaches its third anniversary, Indiana Grown has hit a major milestone. The statewide agriculture initiative, which helps consumers find products grown, raised, produced and processed in Indiana, has reached 1,000 members. Lieutenant Governor Suzanne Crouch says the program has members in almost every county. She says the initiative is looking to beef up marketing efforts to make more producers aware of the resource and help connect them with retailers, wholesalers and consumers.
In an interview with Inside INdiana Business, Crouch outlined ambitious goals for Indiana Grown’s next two years.
Indiana Grown, which is administered by the Indiana State Department of Agriculture, says it now has members in nearly every Indiana county and adds an average of one member per day. The initiative received state funding for the first time last year, which it says is being used to raise awareness and create growth opportunities for members.
"Reaching 1,000 members is cause for celebration and a testament to our agricultural strength and diversity," said Lieutenant Governor Suzanne Crouch. "Indiana Grown has helped thousands of Hoosiers connect with consumers and find new markets for their products, and we celebrate the initiative’s success. With these resources, Indiana Grown is reaching more consumers and telling the story of its members and Indiana agriculture more effectively. Hoosiers want to buy local, and Indiana Grown continues to create an avenue to make that possible."
Consumers can find Indiana Grown members’ products in grocery stores, farmer markets and various retail locations. You can find information on locating members or becoming a member by clicking here.