IMS Unveils Logo for Historic Event

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The Indianapolis Motor Speedway has unveiled the logo for next year's 100th running of the Indianapolis 500. IMS officials say the logo recognizes the past and a “bright” future.

SPEEDWAY, Ind. – Next year, the Indianapolis Motor Speedway will celebrate its greatest milestone with the 100th Running of the Indianapolis 500 Mile Race, which will take place on Sunday, May 29, 2016. In preparation for this historic event, IMS unveiled the logo that will provide a symbol for the year-long celebration.

“Each year we design a new logo for the Indianapolis 500, but this year’s effort has been given special consideration,” said Mark Miles, CEO of Hulman & Co. “The logo for the 100th Indianapolis 500 recognizes both our illustrious past and an even brighter future.”

This is a once-in-a-century milestone culminating next Memorial Day weekend with the 100th Running of the Indianapolis 500 Mile Race. Somewhere along the line, the Indianapolis 500 became more than just a race. It has taken on a deeper meaning to competitors and fans alike, providing a spectacular example of human progress highlighting the imagination, innovation and drive required to stake a claim in sporting history.

The Indianapolis 500 Mile Race also means a tremendous amount to the city of Indianapolis and the state of Indiana, and has become a part of the lives of so many of its residents.

“The Indianapolis community has shown time and time again that we rise to the occasion and get behind historical opportunities to generate results that surprise even ourselves,” said Allison Melangton, senior vice president of events, Hulman Motorsports Corporation.

In 2016, the Indianapolis Motor Speedway will celebrate our desire to push forward, to reach farther and to go faster. With those ideals in mind, preparation for the 100th Running of the Indianapolis 500 Mile Race has begun as today’s drivers will look to eclipse the feats of legends.

Source: IMS