A former executive with Simon Property Group Inc. (NYSE: SPG) has joined another Indianapolis company as director of brand and marketing. Former Simon Vice President of Marketing Tod Dalberg, who most recently served as chief marketing and business development officer at Utah-based Central Logic, has joined Endangered Species Chocolate. Dalberg has previously held marketing positions with Best Buy, Musicland, The Salvation Army and Paradies Lagardère.
Responsibilities for the role, the ethically-traded and sustainably-grown chocolate maker says, include developing all brand and marketing opportunities. Dalberg says "the brand offers an incredible opportunity to build on past successes and to position Endangered Species Chocolate as a lifestyle brand that intertwines our passions with our consumers’ beliefs of enjoying a premium chocolate while supporting causes focused on species, habitat and humanity."
Chief Executive Officer Curt VanderMeer calls Dalberg a "critical hire" and says "we have consistently delivered annual double-digit growth to our retailer partners over the past several years. As the natural chocolate category becomes more mainstream, we are building our strategic vision to capture more consumers that desire a great tasting chocolate that delivers on our promise to ‘Give Back’ to wildlife conservation. We see a time in our near future where Endangered Species Chocolate will be able to donate $1 million dollars annually for conservation through the sales of our delicious, Fairtrade and Non-GMO certified chocolate."