Pacers Sports & Entertainment has unveiled details of a new 104-seat luxury seating section at Bankers Life Fieldhouse in Indianapolis. "The Loft" is a partnership with Indianapolis-based marketing consulting firm Sells Group.
PS&E says the space will include 12 theater boxes and 14 loge boxes with 4 seats in each, which are described as "private mini-suites."
Pacers Sports & Entertainment President Rick Fuson says "we have always maintained that there is not a bad seat in Bankers Life Fieldhouse. We have always explored initiatives designed to increase the game and event experience for our patrons. This unique opportunity is just another example of opening a new world for our fans to enjoy games, concerts and other events."
Accommodations include oversized chairs, iPads, digital device charging stations and an exclusive dining area and lounge. The area will be all-inclusive. Loft guests will also have access to the recently-renovated Lightbound Courtside Club.
You can connect to more details about the Sells Group Loft by clicking here.