DemandJump is an Indy-based marketing software company.

Indianapolis-based marketing software company DemandJump says it has acquired Metonymy Media, a marketing agency in Indy. Terms of the deal were not disclosed.

Metonymy is a content creator for marketers in the B2B and B2C space. DemandJump’s technology helps boost search engine optimization results and shows marketers new sources of revenue and online growth.

“Our team has used every SEO tool out there over the last 10 years. We have constantly searched for a single platform to do the work of the suite of SEO resources we previously required to understand audience behavior and power our organic content work,” said Ryan Brock, chief executive officer of Metonymy Media and now chief content strategist at DemandJump. “We have already executed thousands of pieces of content using the DemandJump SEO tool and have yet to see results that are anything short of industry-leading.”