Ball State University has named Kathy Wolf vice president for marketing and communications. She comes to the university with a unique blend of corporate and nonprofit experience, including leading a successful rebranding effort at the University of Cincinnati designed to capitalize on strengthening and advancing the school. Wolf helped lead the university’s Proudly Cincinnati campaign, an eight-year, $1 billion fundraising and engagement effort. Additionally, as a seasoned marketing and communications executive with more than 20 years of leadership experience, Wolf helped develop strategic, creative marketing plans for three major brands housed within Procter & Gamble Professional, resulting in the implementation of major initiatives that advanced the brands.

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