IU Health has launched a large-scale marketing campaign encouraging Hoosiers to wear masks to prevent the spread of the coronavirus. It’s called “Wear Because You Care” and is targeted toward minority communities in Indiana that have been hit especially hard by the virus. Kylie Veleta has more in this week’s Business of Health with IU Health Chief Quality and Safety Officer Dr. Michele Saysana.

Big business news. Teeny tiny price. $1/week Subscribe Now

Big business news. Teeny tiny price. $1/week Subscribe Now

Big business news. Teeny tiny price. $1/week Upgrade Now

Big business news. Teeny tiny price. $1/week Upgrade Now

Your go-to for Indiana business news.

Try us out for

$1/week

Cancel anytime

Subscribe Now

Already a paid subscriber? Log In

Your go-to for Indiana business news.

Try us out for

$1/week

Cancel anytime

Subscribe Now

Already a paid subscriber? Log In

Your go-to for Indiana business news.

Try us out for

$1/week

Cancel anytime

Subscribe Now

Already a paid subscriber? Log In

Your go-to for Indiana business news.

Try us out for

$1/week

Cancel anytime

Subscribe Now

Already a paid subscriber? Log In