Downtown Indianapolis was a sea of maize and blue and black and gold as the Michigan Wolverines and Iowa Hawkeyes battled it out for the Big Ten Football Championship. That means Hoosier businesses will be seeing green at the cash register. More on the economic impact from Co-chair, Big Ten Football Organizing Committee Steve Sanner.

CYBER WEEK SPECIAL: 50% OFF a subscription to both Inside INdiana Business + IBJ. GET DEAL

CYBER WEEK SPECIAL: 50% OFF a subscription to both Inside INdiana Business + IBJ. GET DEAL

CYBER WEEK SPECIAL: 50% OFF a subscription to both Inside INdiana Business + IBJ. GET DEAL

CYBER WEEK SPECIAL: 50% OFF a subscription to both Inside INdiana Business + IBJ. GET DEAL

CYBER WEEK SPECIAL
TAKE 50% OFF

a subscription to both Inside INdiana Business + IBJ.
Expires December 9, 2024 at midnight.

new subscribers only

GET DEAL

Already a paid subscriber? Log In

GET DEAL

CYBER WEEK SPECIAL

a subscription to both Inside INdiana Business + IBJ.
Expires December 9, 2024 at midnight.

new subscribers only

Already a paid subscriber? Log In

CYBER WEEK SPECIAL
TAKE 50% OFF

a subscription to both Inside INdiana Business + IBJ.
Expires December 9, 2024 at midnight.

new subscribers only

GET DEAL

Already a paid subscriber? Log In

GET DEAL

CYBER WEEK SPECIAL

a subscription to both Inside INdiana Business + IBJ.
Expires December 9, 2024 at midnight.

new subscribers only

Already a paid subscriber? Log In