StrataBlue Hires EVP

Posted: Updated:
Ben Cheek Ben Cheek

Indianapolis-based StrataBlue has hired Ben Cheek as executive vice president of growth & partnerships. His duties include growing the firm, building relationships with new clients and nurturing partnerships with current clients, and curate the vision of the firm. Cheek is a graduate of Ohio University and has an MBA with a focus on marketing from the University of Phoenix.

He started his career as a tour manager and driving a 40-foot-long 1982 Eagle across the country for K2 Skis. After touring around with K2, he moved to a sales gig selling packaging solutions for a corrugated supplier in Seattle, Washington. Cheek gained a multitude of experience in management and sales while in Seattle but wanted to move back to experiential marketing. He joined GMR Marketing and started working on the Marlboro nightlife program in Park City, Utah – was then promoted and moved to Columbus, Ohio.

During this time, Cheek created a local staffing agency, SYNC Marketing – his first startup – and locked in his MBA in one of the first and only online programs offered at the time. After completing his MBA, he landed a job in Chicago with The Marketing Arm (USMP at the time) as a regional manager for AT&T where he created a mixed sales and experiential model selling AT&T U-Verse. Two years later, he was offered a spot at Marketing Werks to run the Verizon FiOS sales and marketing program.

Cheek left Marketing Werks in April of 2017 to pursue his own venture. He started FASEN8 with the idea of integrating a deeper relationship between experiential and digital marketing. During this time, StrataBlue became FASEN8’s technology and digital marketing partner. Throughout the course of six months, Cheek saw an opportunity to grow that relationship between experiential and digital marketing.

  • Perspectives

    • Outsourcing the Biggest Part of Your Business

      What if you're forced to close your business’ doors without having the slightest idea it was coming? Best case scenario, you’re able to get an attorney who can help you save it, but nine times out of ten, the damage is irreversible. The dangers of non-compliance are real. They're costly, and they’re jeopardizing many businesses. As 2019 nears, it’s time to evaluate the human resources (HR) issues that may be dissolving your business or your bottom line.



Company Name:
Confirm Email:
INside Edge
Morning Briefing
BigWigs & New Gigs
Life Sciences Indiana
Indiana Connections


  • Most Popular Stories

    • Basketball Hall of Fame Names Silver Anniversary Team

      The Indiana Basketball Hall of Fame has unveiled its All Women's 2019 Silver Anniversary Team, recognizing outstanding accomplishments as a senior player 25 years ago. The team will be honored in April at the 18th Annual Women's Awards Banquet in Indianapolis. The ceremony is set for Saturday, April 27 at the Primo Banquet Hall on the south side of Indianapolis. The team members are...

    • Tinker Coffee Co. Plans to Open Café in New Location

      Tinker Coffee Co. has opened a new location in the Riverside District in Indianapolis. The company will continue to roast and sell coffee beans, and plans to open a café at the new location late summer 2019. As business picked up for Tinker Roasting Co., it says a larger space was needed to meet online and wholesale orders.

    • Study: State Fairgrounds Impact Grows

      A new study shows the economic impact of the Indiana State Fairgrounds has grown. The study, conducted by the Indiana University Kelley School of Business, says events at the fairgrounds as well as the renovation of the Indiana Farmers Coliseum generated a direct economic impact of more than $197 million on the local economy in 2017, more than 22 percent higher than the previous study in 2011. The study says $152 million came from visitors to Indianapolis. Attendees of the...

    • Parkview to Cut Ribbon on Field Turf, Performance Center

      Fort Wayne-based Parkview Health will Tuesday cut the ribbon on two new multi-purpose facilities. The Parkview Sports Medicine Field Turf and the Parkview Sports Medicine Performance Center are the result of a nearly two-year-old partnership between the health system and Empowered Sports Club in Fort Wayne.

    • Langellier: Internship Program a 'Talent Pipeline'

      The head of the state’s technology sector initiative says a new extended internship program addresses a big challenge in traditional internships. TechPoint and IUPUI last week announced the Xtern Semester program, which gives seniors the ability to continue their paid internships with Indy tech companies when they return to class in the fall. Chief Executive Officer Mike Langellier says the traditional internship model doesn’t really work for the students or the employer.