Software Startup Spins-Out From Ash Brokerage

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(Image of CEO Derek Trimble provided by JourneyGuide.) (Image of CEO Derek Trimble provided by JourneyGuide.)
FORT WAYNE -

Fort Wayne-based Ash Brokerage Corp. has spun-out a high-tech business. JourneyGuide Inc. is an independent company developing retirement income planning software. Derek Trimble is the startup's chief executive officer and says creating the platform has been one of Ash Brokerage's top priorities in recent years.

"Through the deep relationships that Ash has, we have been able to partner with advisors and firms to really understand the challenges they and their clients face," Trimble adds. "These partners have been instrumental in the design of JourneyGuide and are the foundation of our customer base as we become a separate company. We will continue to have a very close relationship with Ash as we execute our shared mission of helping as many people as possible have the happy retirements they deserve."

Trimble served in multiple leadership roles with Sun Life Financial Inc. (NYSE: SLF) prior to working for Ash Brokerage and launching JourneyGuide.

Ash Brokerage calls JourneyGuide "gamechanging" and says making it an independent company will allow it to have greater impact on customers. "JourneyGuide started with a question: Can we prove or disprove that guaranteed income streams improve retirement outcomes?" asked CEO Tim Ash. "When you ask big, empowering questions, and assemble a world-class team in the pursuit of the answers, incredible things can happen."

You can connect to more about JourneyGuide's retirement income planning software by clicking here.

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