'Uber-Style' App Connects Businesses With Voice Talent

Posted: Updated:
Fuzic launched in late-2017. Fuzic launched in late-2017.

Fishers-based Fuzic Chief Executive Officer Brent Oakley says his startup that uses an "Uber-style model" to connect businesses with custom music and messaging is quickly gaining traction. Oakley, who owns the Prime Car Wash chain in central Indiana, says the inspiration for the new venture came about and was tested at the car wash. The idea is to connect businesses with music and voice talent "anytime, anywhere" for personalized in-store messaging using a mobile app. Former Salesforce Marketing Cloud CEO and current Indianapolis-based High Alpha Managing Partner Scott McCorkle recently joined Fuzic as executive chairman of the board. 

During an interview this week on Inside INdiana Business Television, Oakley said Fuzic is already operating in 100 businesses and has partnered with Indianapolis-based Simon Property Group Inc. (NYSE: SPG). "They (Simon) immediately got it. They immediately saw how important it is to be able to talk to customers within the malls and not only that, but possibly use it as an engagement platform for people wanting to advertise at Simon Malls," Oakley said. "So that was an exciting thing that we never saw happening until then."

The company is also in the finishing stages of an outside round of funding. Oakley says Fuzic is looking to grow and could move into larger office space.

  • Perspectives

    • The Power of Partnerships

      You can't go it alone in tech. All technology companies, regardless of their segment, live in an ecosystem comprised of organisms of varying complexity. More mature companies in established categories can function at the top of the food chain, consuming smaller companies through acquisition, but startups are seldom if ever in a position to gain dominance through acquisition. It’s vital for the success of a startup to be able to play well with others...



Company Name:
Confirm Email:
INside Edge
Morning Briefing
BigWigs & New Gigs
Life Sciences Indiana
Indiana Connections


  • Most Popular Stories

    • Liberty Mutual Plans 400 New Carmel Jobs

      Boston-based Liberty Mutual Group Inc. is planning to add up to 400 Carmel jobs as part of a $14 million expansion plan. The insurance company has a global presence and currently employs 1,430 in central Indiana. The Indiana Economic Development Corp. says the new jobs, expected to be created by 2021, will pay more than the state and Hamilton County average wages. Plans call for Liberty Mutual to lease...

    • Vincennes Woman Sentenced For Tax Fraud

      U.S. District Judge Richard Young has sentenced a Vincennes woman to four years in prison on tax fraud charges. U.S. Attorney Josh Minkler's office says Deborah Richards pleaded guilty to preparing more than 350 false tax returns between 2014 and 2017. 

    • Soybean Alliance Chair Appointed to National Board

      The chairman of the Indiana Soybean Alliance Board of Directors has been named to a national board. Tom Griffiths of Kendallville is one of 19 new members appointed to the United Soybean Board by U.S. Secretary of Agriculture Sonny Perdue. 

    • Opioid Withdrawal Treatment Lands FDA Clearance

      The U.S. Food and Drug Administration has given clearance for a medical device developed in Indiana to help treat symptoms of opioid withdrawal. The device, known as the NSS-2 BRIDGE, was created by Innovative Health Solutions Inc. in Versailles.

    • FedEx Plans to Pump $170M Into Indy Hub

      FedEx Corp. (NYSE: FDX) is planning a $170 million investment in its hub at Indianapolis International Airport. In a tax abatement request introduced Monday evening to the City-County Council in Indianapolis, the company says plans call for more than two dozen additional full-time and nearly 180 part-time positions. FedEx says the installation of new package-handling equipment would also help retain some 730 full-timers and 3,200 part-timers.