Distillery Banking on The 'Science of Spirits'

Posted: Updated:
The founders say the 3,500 square-foot distillery is designed in part to recreate the memory of a high school chemistry classroom. The founders say the 3,500 square-foot distillery is designed in part to recreate the memory of a high school chemistry classroom.
INDIANAPOLIS -

A new distillery in the popular Massachusetts Avenue neighborhood in Indianapolis is hoping a focus on the science of mixology can help it find success in a crowded market. Broken Beaker Distillery was founded by the husband and wife team of Thomas Wysocki, a chemist, and Heather Finfrock, an engineer. Wysocki says the distillery's ties to science range from beaker-shaped glasses and science facts on coasters and decor to the experimental nature of its drink recipes. During an interview on Inside INdiana Business Television, Wysocki said the "geeky" feel can help it stand out in a vibrant neighborhood.

Broken Beaker Distillery opened last last month on Mass Ave. Wysocki says bartenders will "dabble in molecular mixology" to create craft cocktails. He says one of his big goals is to come up with different types of recipes, and experiment with them based on customer feedback.

The founders say the 3,500 square-foot distillery is designed in part to recreate the memory of a high school chemistry classroom. It also includes periodic table shelving, foosball tables and 50-inch televisions.

Last year, the Indiana General Assembly passed a bill allowing wineries, microbreweries and artisan distilleries to more easily serve their products. The author, Representative Dave Ober (R-82), called the measure a way to embrace the state's growing craft beverage industry and spark further momentum by eliminating regulations.

  • Perspectives

    • Truck Driver Supply Impacting Cargo Hauling Demand

      The U.S. unemployment rate has moved down to 3.9 percent, which is its lowest level since December 2000, according to the U.S. Bureau of Labor Statistics. Great news! Maybe not. There are business sectors that need employees due to constraints in the labor market - namely truck drivers. The level of employment in the truck transportation industry is essentially unchanged since mid-2015, according to the bureau. And the impact is being felt.

    More

Events



  • Most Popular Stories

    • Triple XXX Root Beer Appears in Prime Time

      A soft drink that carries the name of an iconic West Lafayette restaurant has been featured on a national television series. In a message on the Triple XXX Family Restaurant's Instagram page, co-owner Carrie Ehresman said the recent appearance of Triple XXX Root Beer on NBC's "Chicago Fire" was not product placement. She said the show's producers reached out through the restaurant's website and "we weren't sure we'd make the final cut until it aired!"

    • Mark Sandy became Ball State's director of intercollegiate athletics in 2015.

      Ball State to Introduce Next AD

      Ball State University Monday will name a new director of intercollegiate athletics. Mark Sandy, who has served in the position for more than three years, announced his retirement in January. During Sandy's tenure, eight teams won Mid-American Conference league championships or division titles. Three new facilities projects have been completed during his time in Muncie...

    • Winnings Announced For 2017 Indy 500

      Takuma Sato has been awarded $2.46 million for taking the checkered flag Sunday in the 101st running of the Indianapolis 500. Sato, the first-ever Japanese winner of the race, held off three-time winner Helio Castroneves in the final laps to close out the victory in the sixth-closest finish in Indy 500 history. The total purse was nearly $13.2 million.

    • On-Air

      Find out when and where you can watch and listen to our reports.

    • The facility also features a computer training lab, a bistro and Bosma's retail store.

      Bosma Launches Salesforce Training Program

      Indianapolis-based Bosma Enterprises has launched a program to train people who are blind or visually impaired to be Salesforce administrators. The organization says BosmaForce involves an 18-week online course available throughout the United States. Bosma Enterprises Chief Executive Officer Lou Moneymaker says people who are blind of visually impaired face a 70 percent national unemployment rate, and the BosmaForce program aims to create pathways to high-paying, in-demand careers.