Tech Company Sees Room to Grow in Evansville

Posted: Updated:
In late 2014, the company moved into a 58,000 square-foot warehouse, inventory management and order fulfillment space in Evansville. In late 2014, the company moved into a 58,000 square-foot warehouse, inventory management and order fulfillment space in Evansville.

The founder of an e-commerce company that is bringing more than 100 new jobs to Evansville believes there is "plenty of runway" left in the city to keep growing.'s Paul Saunders says city and state leaders are investing money, time and resources into making Evansville an innovation-friendly community. The company announced plans Thursday to move its manufacturing operations from Tennessee to Vanderburgh County. Saunders, a Marine Corps veteran and U.S. Naval Academy graduate, says Evansville has an “excellent talent pool” to fill manufacturing, supply chain and logistics openings.

The company is investing over $5 million to renovate its 60,000 square-foot headquarters to accommodate the move, which is expected to be completed in the spring. The new operations will include manufacturing of bedding products, in addition to the e-commerce, wholesale customer service and distribution operations that are already being done at the Evansville headquarters.

The company is now hiring for manufacturing positions and plans to add 24 new positions immediately.

"When people ask about our secret to success, we say that we work to a higher purpose than just prosperity; kindness and generosity are equally as important," said Paul Saunders, president of "Our goal is to make a better life for our families, our communities and our country by making a positive impact on the people who surround us, including customers, teammates and partners. This move of our manufacturing facility to Evansville is an example of that strategy. Evansville is our home and this is where we want to grow."

The Indiana Economic Development Corporation has offered the company up to $725,000 in conditional tax credits. The credits are performance-based, which means the company will not receive them until Indiana residents are hired. The city of Evansville is also considering additional incentives.

"The tremendous e-commerce growth and success of is without a doubt credited to the company’s insightful leadership and world-class team members," said Evansville Mayor Lloyd Winnecke. "I’m proud of the company’s growth and even more pleased the company has chosen to expand and continue to thrive in Evansville." was founded by Saunders in 2009 and was recently named the fastest growing company in Indiana, and the 15th fastest growing company in the nation, by Inc. magazine. Saunders is a veteran of the United States Marine Corps and a graduate of the U.S. Naval Academy.

"The spirit of Hoosier innovation is alive and well with’s news that it is bringing manufacturing operations home to Indiana," said Governor Mike Pence. "After manufacturing its bed, bath, home and garden products elsewhere, discovered that if they did their manufacturing here, Indiana’s affordable cost of doing business and highly-skilled workforce would give them the best competitive advantage. With all that Indiana has to offer, homegrown companies like continue to grow and create new jobs for Hoosiers."

Saunders says the company will be able to manufacture more than half of its portfolio in Evansville.
  • Perspectives

    • Take Time to Face Reality

      When is the last time that you as a business owner truly stopped for 30 minutes or an hour and truly took some quiet time to reflect on your business? Like most owners, it’s probably been quite some time. We all get busy doing things, working hard, taking care of customers, running the business. But if we don’t take some time each day, week, month or quarter to slow down, we are setting ourselves up for failure. Business leaders and owners need the time to slow down to...



  • Most Popular Stories

    • (Image provided by the Capital Improvement Board.)

      Indy Alters Plans for Downtown Hotels

      The city of Indianapolis has announced plans to change the framework for a major project in downtown Indy that has sparked controversy. The $120 million project, announced in October 2018, calls for an expansion of the Indiana Convention Center and two new hotels at Pan Am Plaza, which would add about 1,400 rooms. The project has drawn criticism from a group of hoteliers, who have expressed concern of a potential oversaturation in downtown Indy. Indianapolis Mayor Joe Hogsett issued...

    • Ostojic earned a $1,000 college scholarship as part of the award.

      Munster Teen With 2 Patents & Forbes Ranking, Earns Governor STEM Award

      A quick glance at Annie Ostojic’s Facebook page is evidence that she isn’t your average teenager—it sings of impressive scientific conquests: pictures of her when she was named to Forbes 30 Under 30 (when she was only 15), World’s 50 Smartest Teens, and shows Ostojic under the spotlight, presenting centerstage at national conferences. 

    • Bicentennial Legacy Projects Hit Milestone

      After setting an initial goal of 200, the Indiana Bicentennial Commission has approved the 1,000th bicentennial legacy project. The projects aim to encourage Hoosiers to come together and celebrate the state's bicentennial on local, regional and statewide levels.

    • 'Bison-tennial' Celebration Roams On

      With just over two months remaining until the state's 200th birthday, unique tributes continue to pop up throughout the state. One is the Bison-tennial Art Project, which involves life-size fiberglass bison statues soon-to-be displayed in 92 counties. The creatures once roamed parts of southern Indiana, where parts of the so-called Buffalo Trace helped create a course for settlers moving to Indiana and beyond.

    • 5 Important Ways Great Leaders Earn Trust And Respect

      Difficult to earn and easily lost, trust and respect are two of the most important characteristics of great leadership. Workers look to their leaders for guidance and behavioral cues that influence the way they react to a given situation. So, the trust a workforce has for the people in charge greatly impacts productivity. In fact, according to the 2017 Society for Human Resource Management Employee Job Satisfaction and Engagement Report, 61 percent of employees said...