Geofeedia Scores $17 Million Infusion

Posted: Updated:
Geofeedia partners with hundreds of companies that use its subscription-based platform. Geofeedia partners with hundreds of companies that use its subscription-based platform.
CHICAGO -

A Chicago-based social media monitoring company with a significant presence in Indianapolis has landed a major investment. Geofeedia says the $17 million round of funding, led by Boston-based Silversmith Capital Partners, will help advance its online platform designed to allow clients to analyze real-time social media data.

Geofeedia's platform monitors and collects data from social media channels including Instagram, Twitter, Periscope and YouTube. The company boasts clients including CNN, the NCAA and the Mall of America. Geofeedia says, in 2015, it added 200 customers, grew from 17 to 50 employees and experienced year-over-year revenue growth of 250 percent. In March 2015, the company closed on a $3 million round of funding led by Hyde Park Venture Partners.

In a release from Geofeedia, Chief Executive Officer Phil Harris said, "The new capital enables us to meet the tremendous demand for our products, expand into new segments and increase the breadth and quantity of new datasets that our geo-spatial algorithms analyze. We are tremendously excited to partner with the Silversmith team to leverage their experience with hyper-growth SaaS-based platforms and we couldn't be more delighted with the next phase of our development together as we tackle these very large market opportunities together."

Founded in Chicago in 2011, Geofeedia announced plans last April to invest $2.9 million and add up to 336 jobs at its downtown Indianapolis office.  At the time, Vice President of Product Management R.J. Talyor, a former ExactTarget executive, cited Indy’s “tech vibe” and pipeline of talent as reasons for the company’s expansion.

In September, the company added to its senior management team.

Silversmith Capital Partners, founded in 2015, is a growth equity firm that manages $460 million in capital. The firm says its mission is to "partner with and support the best entrepreneurs in growing, profitable technology and health care companies." As part of the investment, Silversmith co-founder Todd MacLean will join Geofeedia's board of directors.

  • Perspectives

    • We’re Having the Wrong Conversations About Safety

      Every time there’s a shooting at a school or a workplace, the arguments begin. We need more police officers stationed in the buildings. We need to arm teachers or encourage employees to carry handguns. We should invest in smokescreen systems or bulletproof partitions. Everyone should hide from the shooter. Everyone should run from the shooter. Everyone should confront the shooter. It’s healthy that we’re discussing safety, but unfortunately, we’re talking...

    More

Events



  • Most Popular Stories

    • West Lafayette Center Breaks Ground

      West Lafayette city officials this week broke ground on the $31.5 million West Lafayette Wellness and Aquatic Center at Cumberland Park. Plans for the 72,000-square-foot project feature a natatorium, three gymnasiums, exercise machines, free weights and community rooms. 

    • Forbes Ranks Top Colleges; 3 Indiana Schools Make the Cut

      Forbes released its 12th annual ranking of America’s Top Colleges based on direct benefits a university or college provides its students. Several Indiana universities made the list in some “sub-categories”, like Grateful Graduates Index, but the University of Notre Dame was the only school in the state to break the top 20 overall rankings.

    • (photo courtesy of the Marshall County EDC)

      Wire and Cable Startup to Set Up Shop in Argos

      A startup wire and cable company has announced plans to launch operations in Marshall County. The Indiana Economic Development Corp. says Sequel Wire and Cable LLC will invest $53 million to purchase and equip the 50,000-square-foot Argos Manufacturing Center and create 120 jobs by the end of 2024. The company plans to expand the facility to more than 162,000 square feet and begin operations in early 2020. The $2.7 million Argos Manufacturing Center was built in part with...

    • (courtesy: Frank Logan/Military Vehicle Preservation Assoc.)

      Historic Military Convoy to Cross Indiana

      A sentinel moment of U.S. history is playing out Sunday in South Bend when the recreation of the U.S. Army Transcontinental Military Convoy rolls into town. Approximately 70 historic military vehicles are retracing the original 1919 cross country trip which traveled along the famed Lincoln Highway.

    • Keep Indianapolis Beautiful Names President and CEO

      Jeremy Kranowitz has been named president and chief executive officer of community nonprofit Keep Indianapolis Beautiful.  Kranowitz previously served as managing director for Sustainability of Hazon, an organization that focuses on environmental change, especially within Jewish communities.