WEBVTT

00:00:06.306 --> 00:00:06.473
.

00:00:06.539 --> 00:00:08.341
>>> AFTER MORE THAN 20-YEARS IN

00:00:08.408 --> 00:00:11.277
THE HEALTHCARE INDUSTRY, AMY

00:00:11.344 --> 00:00:13.046
BROWN MADE THE DECISION TO GO

00:00:13.113 --> 00:00:15.415
OUT ON HER OWN IN 2018 AND MORE

00:00:15.482 --> 00:00:17.650
VALIDATION FOR THAT DECISION AS

00:00:17.717 --> 00:00:19.652
INDIANAPOLIS BASED AUTHENTICS

00:00:19.719 --> 00:00:22.922
LANDED MORE THAN $20 MILLION IN

00:00:22.989 --> 00:00:23.156
FUNDING.

00:00:23.223 --> 00:00:26.960
THEY DESCRIBE AUTHENTICS AS A

00:00:27.026 --> 00:00:27.794
CONVERSATIONAL INTELLIGENT

00:00:27.861 --> 00:00:29.963
SOFTWARE PLATFORM USING AI TO

00:00:30.029 --> 00:00:31.598
GATHER CONVERSATIONS BETWEEN

00:00:31.664 --> 00:00:32.832
CONSUMERS AND HEALTHCARE AND

00:00:32.899 --> 00:00:33.600
INSURANCE COMPANIES.

00:00:33.666 --> 00:00:35.635
>> THE WHOLE POINT OF DOING THAT

00:00:35.702 --> 00:00:38.438
IS FOR LEADERS TO BE BETTER

00:00:38.505 --> 00:00:39.873
INFORMED USING THE DATA THEY

00:00:39.939 --> 00:00:42.942
HAVE ABOUT WHAT THINGS ARE

00:00:43.009 --> 00:00:44.144
CREATING CUSTOMER FRICTION.

00:00:44.210 --> 00:00:46.379
WHERE THE PROBLEMS LIE WITHIN

00:00:46.446 --> 00:00:47.881
THEIR PROCESSES OR THE

00:00:47.947 --> 00:00:48.581
COMMUNICATIONS.

00:00:48.648 --> 00:00:51.184
WHERE THEY NEED TO TRAIN THEIR

00:00:51.251 --> 00:00:52.385
PERSONNEL BETTER AND LEVERAGE A

00:00:52.452 --> 00:00:54.454
DATA SOURCE THAT'S OFTEN BEEN

00:00:54.521 --> 00:00:58.491
STORED, BUT TYPICALLY IGNORED BY

00:00:58.558 --> 00:01:01.494
C SUITE LEADERS AND OTHERS AS AN

00:01:01.561 --> 00:01:04.130
INSIGHT

00:01:04.197 --> 00:01:06.433
INSIGHT CENTER FOR THEIR

00:01:06.499 --> 00:01:06.766
ORGANIZATION.

00:01:06.833 --> 00:01:08.768
WE'RE USING PROCEEDS FOR OUR

00:01:08.835 --> 00:01:10.170
MARKETING EFFORTS TO MAKE SURE

00:01:10.236 --> 00:01:11.504
WE'RE SEEN AND KNOWN IN THE

00:01:11.571 --> 00:01:12.639
INDUSTRIES WE SERVE.

00:01:12.705 --> 00:01:14.140
AND IT'S ALSO GOING TO MEAN

00:01:14.207 --> 00:01:16.109
REALLY SCALING OUT OUR PRODUCT

00:01:16.176 --> 00:01:18.411
INNOVATION TEAM AND SPECIFICALLY

00:01:18.478 --> 00:01:20.680
OUR MACHINE LEARNING ENGINEERS

00:01:20.747 --> 00:01:21.748
AND DATA SCIENTIST.