WEBVTT

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>> POPCORN WORLD BILLS ITSELF AS

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THE WORLD'S LARGEST GOURMET

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POPCORN SHOP WITH MORE THAN 480

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RECIPES FOR SWEET, SALTY AND

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SAVORY FLAVORS EVERYTHING FROM

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TRADITIONAL CARAMEL OR CHEESE TO

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DILL PICKLES, CRAB LEGS OR HOT

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WINGS!

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POPCORN WORLD IS A REBRAND FROM

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WHAT USED TO BE POPCORN HAVEN,

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WHICH OPENED IN 2008.

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I'M PLEASED TO WELCOME TO THE

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SHOW OWNER LEBARRON BURTON

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SENIOR WITH MORE ON EXPANSION

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PLANS.

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LeBARRON, WELCOME TO THE SHOW.

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>> THANK YOU, THANK YOU.

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>> MENTIONED SOME OF THOSE

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FLAVORS.

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THAT'S UNBELIEVABLE.

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480 FLAVORS.

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THAT'S WHY YOU BILL YOURSELF AS

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THE LARGEST GOURMET POPCORN SHOP

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IN THE WORLD.

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WHAT'S THE CRAZIEST FLAVOR YOU

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HAVE WHEN IT COMES TO POPCORN?

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>> I WOULD HAVE TO SAY CRAB LEG.

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CRAB LEG ALWAYS GETS EVERYONE'S

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ATTENTION.

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IT IS A FLAVOR THAT NO ONE CAN

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EVER BELIEVE.

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I ALWAYS LEAD IN WITH THE CRAB

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LEG WHEN PEOPLE COME INTO THE

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STORE

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>> THAT IS A GREAT STORY.

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TALK ABOUT YOUR STORY OF

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OWNERSHIP.

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THIS COMPANY WAS ORIGINALLY

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FOUNDED BY TWO OF YOUR BEST

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BUDDIES FROM FOURTH GRADE WHO

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FOUNDED THE COMPANY, AND YOU

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BECAME PART OF IT A BIT LATER.

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>> YEAH, I HAD TWO BUDDIES

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THAT -- IDENTICAL TWINS -- AND

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WE MET IN THE FOURTH GRADE.

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ACTUALLY, FROM FIGHTING.

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[LAUGHTER] I FOUGHT ONE BROTHER,

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AND THE OTHER BROTHER, YOU HAD

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TO FIGHT BOTH OF THEM.

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AND OUR PARENTS FOUND OUT, AND

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WE JUST BECAME BEST FRIENDS FROM

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THERE.

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AND THEY STARTED THE POPCORN

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SHOP IN 2008.

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THE TWO OF THEM.

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ONE WAS LIVING IN MERRILLVILLE

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AND THE OTHER IN CARTERSILLE

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GEORGIA.

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I BUILT THEIR FIRST WEBSITE FOR

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THE BRAND.

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AND THINGS PROGRESSED, AND THEY

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JUST CALLED ME UP ONE DAY AND

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SAID, HEY, YOU KNOW WHAT?

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YOU KNOW, WE MADE A MILLION

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DOLLARS, AND YOU HAVEN'T MADE A

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BILLION YET, YOU NEED TO COME

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ONBOARD WITH US.

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>> YOU DID JUST THAT, OWNED THE

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COMPANY.

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AND ARE NOW GROWING IT, SO

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YOU'VE GOT THE STORE THERE IN

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GARY, YOU'RE ADDING LICENSEES,

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AND OTHERS.

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TALK ABOUT YOUR PLANS, YOUR

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EXPANSION PLANS FOR POPCORN

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WORLD.

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>> ONE OF THE THINGS I'M DOING

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IS GETTING LICENSEES SO WE CAN

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GO NATIONAL.

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OUR ONLINE PRESENCE, LAST YEAR

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WE DID AN $80,000 DAY.

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WE LITERALLY HAD TO ORDER EVERY

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THREE MINUTES FOR ABOUT 24 HOURS

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>> WOW!

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>> AND IN ORDER FOR ME -- I

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LEARNED REALLY FAST THAT WE NEED

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MORE KITCHENS TO DO THAT.

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LOGISTICALLY, WE DECIDED TO GET

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LICENSEES IN MAJOR MARKETS, THAT

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IS WHAT WE'RE LOOKING TO DO NOW,

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PARTNER LICENSEES, AND I'M

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LOOKING TO GROW MY OWN KERNEL,

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JUST FROM HAVING HEADACHES IN

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SUPPLY AND DEMAND OF, YOU KNOW,

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IN THE SUPPLY CHAIN.

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I JUST FEEL MORE COMFORTABLE IF

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I WAS ABLE TO SUPPLY MY OWN

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KERNEL

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>> YOU ARE LOOKING AT A CHIP

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BRAND THAT'S VERY FAMILIAR

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NORTHWEST INDIANA, PEERLESS,

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MAYBE EVEN TRYING TO ACQUIRE

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THAT.

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>> YES, YES.

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PEERLESS CHIPS, IT'S A

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VERY -- IT'S DEAR TO THE HEART

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OF NORTHWEST, INDIANA.

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IT'S A BRAND THAT'S BEEN OUT, I

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THINK, SINCE THE '20S.

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AND IT WAS A VERY GREAT POTATO

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CHIP.

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A MATCH MADE IN HEAVEN.

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I NEED THE SPACE FOR POPCORN

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WORLD AND I HAVE THE FLAVORS, I

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HAVE THE RECIPES, I CAN PROBABLY

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EXTEND THAT BRAND PRETTY FAR.

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LOOKING TO MAKE THAT HAPPEN,

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PROBABLY BRING IN INVESTORS, AND

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REVIVE THAT BRAND.

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BECAUSE IT HAS A LARGE FOLLOWING

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ON FACEBOOK.

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>> IT WILL BE INTERESTING TO

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WATCH POPCORN WORLD GROW FROM

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NORTHWEST INDIANA AROUND THE

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GLOBE POTENTIALLY, LeBARRON

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BURTON SENIOR, THE OWNER,