WEBVTT 1 00:00:00.000 --> 00:00:08.641 >> INDIANAPOLIS-BASED INNOVATEMAP, A DIGITAL PRODUCT AGENCY AND A THREE-TIME INC 5000 COMPANY, GROWING AGAIN. 2 00:00:08.641 --> 00:00:13.213 THE COMPANY HAS MADE AN ACQUISITION, IS ADDING JOBS AND A NEW OFFICE IN NEW YORK CITY, WITH MORE TO COME. 3 00:00:13.213 --> 00:00:18.284 WITH MORE ON WHAT'S FUELING GROWTH, I'M PLEASED TO BE JOINED BY CHIEF EXECUTIVE OFFICER MIKE REYNOLDS. 4 00:00:18.284 --> 00:00:24.023 MIKE, WELCOME TO THE PROGRAM. >> THANKS, GERRY. IT'S GREAT TO BE HERE. >> CONGRATULATIONS. 5 00:00:24.023 --> 00:00:29.763 I KNOW COMING UP MARCH 1, 7 EARS IN BUSINESS, THAT'S A GREAT MILESTONE. YOU'RE MARKING THAT WITH THE 6 00:00:29.763 --> 00:00:35.902 GROWTH I JUST MENTIONED. FIRST OF ALL, FOR FOLKS WHO MAY NOT KNOW, INNOVATEMAP, GIVE US YOUR BUSINESS MODEL AND WHAT 7 00:00:35.902 --> 00:00:42.876 YOU'RE ALL ABOUT. >> VERY GOOD. SO WE'RE A DIGITAL PRODUCT AGENCY AND REALLY WHAT WE ARE 8 00:00:42.876 --> 00:00:47.380 BRINGING ABOUT IS EXPERTISE IN DIGITAL STRATEGY AND DIGITAL DESIGN. SO COMPANIES WILL HIRE US TO 9 00:00:47.380 --> 00:00:53.286 MAKE SURE VERY BLUNTLY THEY'RE BUILDING THE RIGHT THING AND IT'S GOING TO RESONATE WITH THE MARKET, WITH THEIR MARKET, THEIR 10 00:00:53.286 --> 00:00:58.858 BUYER AS WELL AS THEIR USER BASE. >> WHAT'S FUELING THE GROWTH? WE'LL TALK ABOUT THAT GROWTH IN 11 00:00:58.858 --> 00:01:05.832 A MOMENT SPECIFICALLY, BUT REALLY WHAT'S FUELING IT? >> IT'S AN APPETITE FOR COMPANIES TO REALLY THINK 12 00:01:05.832 --> 00:01:13.473 DIGITAL WITH THEIR STRATEGY. ALL THIS GROWTH IS REALLY IN RESPONSE TO A META TREND OF EVERYBODY THINKING DIGITAL. 13 00:01:13.473 --> 00:01:21.481 IT COULD BE -- IF YOU HAVE A DIGIT STRATEGY, THIS IS CERTAINLY -- 2020 WAS A WAKEUP CALL TO PUT MORE FUEL ON THAT 14 00:01:21.481 --> 00:01:28.054 FIRE. IF YOU ARE A NON-TECH COMPANY, THEY'RE LOOKING AT DIGITAL STRATEGY TO EITHER COMPLEMENT OR 15 00:01:28.054 --> 00:01:34.093 DIFFERENTIATE THEIR BUSINESS. SO I WOULD JUST SAY THIS TREND OF EVERYBODY THINKING DIGITAL, AND NOT EVERYBODY KNOWS HOW TO 16 00:01:34.093 --> 00:01:40.099 DO THAT. THEY DON'T EVEN KNOW WHAT EXACTLY TO BUILD, CERTAINLY NOT HOW TO DESIGN IT OR DEFINE IT 17 00:01:40.099 --> 00:01:45.338 VERY WELL, AND THAT'S WHERE OUR SERVICE WILL COME IN AND HELP THEM WITH THAT CAPABILITY. >> AS MENTIONED, YOU ARE 18 00:01:45.338 --> 00:01:51.344 GROWING. GIVE US A THUMBNAIL OF THAT GROWTH BECAUSE YOU'RE ADDING PEOPLE, YOU MADE AN ACQUISITION. 19 00:01:51.344 --> 00:01:58.485 ALSO BIG NEWS WITH AN OFFICE IN NEW YORK AS WELL. >> WE MADE A COMMITMENT, IT FUNNY, WE HAD A REALLY STRONG 20 00:01:58.485 --> 00:02:05.558 FOURTH QUARTER AND REALLY HAD TO MAKE A CALL, IS THIS AN ANOMALY OR TREND, AND WE'VE KIND OF MADE THE COMMITMENT IT'S A TREND. 21 00:02:05.558 --> 00:02:14.300 SO WE'VE ENTERING 2020, WE'RE GOING TO GROW BY 2020 WITH OUR HIRES. INDIANAPOLIS WILL BE THE 22 00:02:14.300 --> 00:02:23.176 HEADQUARTERS, BUT WE ARE EXPANDING TO HAVE A NEW YORK OFFICE PRIMARILY TO SUPPORT DEMAND FOR MORE B TO C OR 23 00:02:23.176 --> 00:02:30.717 DIRECT-TO-CONSUMER EXPERTISE. I'M PRE¶¶ PRETTY EXCITED ABOUT , WE'LL STRENGTHEN THE OVERALL FIRM'S EXPERTISE BUT ALL IN 24 00:02:30.717 --> 00:02:37.690 RESPONSE TO THAT DIGITAL DEMAND. >> HOW ABOUT TALENT? ARE YOU FINDING IT CHALLENGING TO GET THE TALENT YOU NEED OR 25 00:02:37.690 --> 00:02:45.031 ARE YOU GETTING -- HAVING GOOD LUCK ON THAT? >> YEAH, YOU KNOW, THERE'S -- I WOULD BE VERY HONEST IN THAT 26 00:02:45.031 --> 00:02:54.641 THAT IS A LITTLE BIT OF THE RATIONALE WITH NEW YORK. I THINK SOME OF THE APPETITE FOR A SERVICE TO BE DELIVERED REMOT¶ 27 00:02:54.641 --> 00:02:59.078 REMOTELY IS SOMETHING THAT BROKE THROUGH THIS YEAR, WHERE WE ARE LOOKING AT TALENT CERTAINLY PRIMARILY IN INDIANAPOLIS, BUT 28 00:02:59.078 --> 00:03:07.921 OPEN TO SOME OF THESE FUTURE CHAPTERS AND SATELLITE OFFICES OF THE INNOVATEMAP AGENCY. >> ANOTHER INDIANA TECH SUCCESS 29 00:03:07.921 --> 00:03:14.460 STORY, GROWTH CERTAINLY ON THE PLATE AT INNOVATEMAP. MIKE REYNOLDS IS THE CEO THERE. MIKE, THANKS FOR JOINING US. 30 00:03:14.460 --> 00:03:18.865 AGAIN CONGRATULATIONS ON SEVEN YEARS IN BUSINESS, AND WE'LL LOOK FORWARD TO FOLLOWING YOUR STORY.