WEBVTT 1 00:00:00.000 --> 00:00:09.008 >> HERE'S WHAT'S MAKING NEWS AROUND INDIANA, BROUGHT TO YOU BY YOUR INDIANA FEVER. PURDUE UNIVERSITY HAS LANDED A 2 00:00:09.008 --> 00:00:14.013 $70 MILLION GRANT TO LEAD A CONSORTIUM TO CREATE RESEARCH SOLUTIONS FOR DEVELOPING COUNTRIES. 3 00:00:14.013 --> 00:00:22.756 PURDUE, IU AND NOTRE DAME ALONG WITH CATHOLIC RELIEF SERVICES AND MAKERERE UNIVERSITY IN UGANDA ARE PART OF THE EFFORT TO 4 00:00:22.756 --> 00:00:27.694 SUPPORT US-AID AS IT NAVIGATES DEVELOPMENTAL CHALLENGES, SUCH AS FOOD SECURITY, GLOBAL HEALTH, WATER AVAILABILITY AND EARLY 5 00:00:27.694 --> 00:00:35.201 CHILDHOOD EDUCATION PROGRAMS. EXECUTIVES FROM GREAT LAKES CAPITAL AND BRADLEY COMPANY, ALONG WITH MAYOR TOM HENRY 6 00:00:35.201 --> 00:00:44.110 OFFICIALLY CUT THE RIBBON THIS WEEK ON THE SKYLINE TOWER, A $42 MILLION MIXED-USED DEVELOPMENT IN THE HEART OF DOWNTOWN FORT 7 00:00:44.110 --> 00:00:48.181 WAYNE. THE TOWER FEATURES 123 APARTMENTS, AND COMMERCIAL SPACE THAT INCLUDES A RUTH'S CHRIS 8 00:00:48.181 --> 00:00:58.057 STEAKHOUSE AND FIRST MERCHANTS BANK'S REGIONAL HEADQUARTERS. A LONG-NEGLECTED APARTMENT COMPLEX IN SOUTH BEND WILL 9 00:00:58.057 --> 00:01:01.761 RECEIVE NEW LIFE. SOUTH BEND HERITAGE, A NONPROFIT COMMUNITY DEVELOPMENT CORPORATION, HAS ACQUIRED THE 10 00:01:01.761 --> 00:01:08.802 WASHINGTON-COLFAX APARTMENTS AND WILL INVEST $3.2 MILLION INTO RENOVATIONS, RENAMING IT THE GEMINI. 11 00:01:08.802 --> 00:01:15.775 GE AVIATION HAS NAMED RENATO VIDAL PLANT LEADER AT ITS HIGH-PROFILE LAFAYETTE ENGINE FACILITY. 12 00:01:15.775 --> 00:01:22.182 HE PREVIOUSLY SERVED AS OPERATIONS LEADER AT A GE AVIATION ENGINE OVERHAUL FACILITY IN BRAZIL. 13 00:01:22.182 --> 00:01:26.119 A 19-YEAR VETERAN OF GE, VIDAL SUCCEEDS ERIC MATTESON, WHO WILL TAKE ON A ROLE WITH GE AVIATION'S SUPPLY CHAIN 14 00:01:26.119 --> 00:01:33.560 ORGANIZATION. ABOUT 7 YEARS AGO, THE CRAFT BEER MOVEMENT BEGAN TO GAIN MOMENTUM IN INDIANA WITH JUST A 15 00:01:33.560 --> 00:01:41.568 HANDFUL OF BREWERIES. TODAY, IT IS ESTIMATED THAT THERE ARE MORE THAN 160 CRAFT STATE. 16 00:01:41.568 --> 00:01:46.973 AND WHILE THE NUMBERS CONTINUE TO CHANGE, THE BUSINESS MODEL SEEMS TO STAY CONSTANT: STAY SMALL AND SERVICE LOCAL 17 00:01:46.973 --> 00:01:52.679 COMMUNITIES. AND FOR MORE ON THE STATE OF CRAFT BEER IN INDIANA·LET'S TALK WITH BREWERS OF INDIANA GUILD 18 00:01:52.679 --> 00:02:00.320 EXECUTIVE DIRECTOR ROB CAPUTO AND DRAFT BEER MANAGEMENT SYSTEM STEADYSERV TECHNOLOGIES CEO STEVE HERSHBERGER. 19 00:02:00.320 --> 00:02:03.056 GENTLEMEN, WELCOME TO THE PROGRAM. ROB, I'M GOING TO START WITH YOU. 20 00:02:03.056 --> 00:02:10.029 CAN YOU GIVE US AN IDEA AS I MENTIONED A LOT OF GROWTH OVER THE LAST SIX, SEVEN YEARS FROM A HANDFUL OF BREWERIES TO MORE 21 00:02:10.029 --> 00:02:15.869 THAN 160. WHAT'S BEEN REALLY DRIVING THE GROWTH? >> WELL, I THINK A LOT OF FOLKS 22 00:02:15.869 --> 00:02:20.273 OBVIOUSLY ARE FOCUSED ON LOCAL THESE DAYS. THERE'S JUST ALSO A LOT OF CRAFT BEER FANS OUT THERE, SO WHAT WE 23 00:02:20.273 --> 00:02:25.411 SEE IS THIS HOME BREW INTO PRO BREW THING. I KNOW I GOT INTO IT THAT WAY MYSELF. 24 00:02:25.411 --> 00:02:33.486 BUT I ALSO AGAIN -- IT COMES BACK TO LOCAL. I THINK WE'VE GOT A BUNCH OF FOLKS THAT ARE INTERESTED AND 25 00:02:33.486 --> 00:02:40.560 HYPERLOCALIZING WHAT THEY CONSUME, WHETHER THAT'S BEER OR FOOD, WE SEE THAT WITH THE RESTAURANT INDUSTRY, SO I THINK 26 00:02:40.560 --> 00:02:46.966 THAT'S BEEN A BIG DRIVER. I ALSO THINK THE CLIMATE HERE FROM A BREWERY LAW LEGAL PERSPECTIVE, DESPITE WHAT YOU 27 00:02:46.966 --> 00:02:51.938 HEAR ABOUT INDIANA'S ALCOHOL LAWS, IT'S VERY, VERY PRO-BREWERY. WE CAN THANK THE STATE THE HOUSE 28 00:02:51.938 --> 00:02:59.579 FOR THAT. AND I TALK TO OVER GILDZ AND GUO THERE'S ALWAYS CHAL ENGS IN OTHER STATES. 29 00:02:59.579 --> 00:03:07.320 I ALSO THINK THE STATE HAS DONE A GOOD JOB OF GETTING PEOPLE TO INVEST IN LOCAL BUSINESSES AND SUPPORTING THOSE BUSINESSES. 30 00:03:07.320 --> 00:03:18.698 >> STEADYSERV TECHNOLOGIES, PROVIDING DATA AND ANALYTICS THAT HELP YOURS AND OTHERS, RETAILERS IN THE BEER BUSINESS. 31 00:03:18.698 --> 00:03:25.071 >> THAT'S RIGHT, WE'VE EVOLVED FROM TRYING TO HELP RETAILERS MANAGE WASTE TO HELPING THEM GROW THEIR TOP LINE BY LOOKING 32 00:03:25.071 --> 00:03:36.349 AT DATA AND INFORMATION THAT'S COMING FROM A HOST OF RETAILERS IN SPECIFIC -- SIP-CODE SPECIFIC CITIES TO ASSIST THEM IN MAKING 33 00:03:36.349 --> 00:03:44.157 PROPER PRODUCT CHOICES THAT ARE ALIGNED WITH WHAT CONSUMERS ARE REALLY WANTING TO SPEND THEIR MONEY ON AND ENSURE THAT THEY'VE 34 00:03:44.157 --> 00:03:52.365 ALWAYS GOT AVAILABILITY AND REALLY VISIBILITY OF THE BRANDS THAT MAKE SENSE FOR THEM TO DRIVE INCREMENTAL SHARE. 35 00:03:52.365 --> 00:04:01.708 >> HOW IS DOES THE CRAFT FACTOR INTO ALL THIS? >> WHAT WE'RE SEEING BOTH NATIONALLY, THERE'S BEEN ABOUT A 36 00:04:01.708 --> 00:04:15.054 9% SHIFT IN CONSUMPTION PATTERN FROM RETAIL, BARS, RESTAURANT, TAVERNS, TO TAPPERS, BREWERY -- YOU'VE GOT ONE IN CARMEL, YOU 37 00:04:15.054 --> 00:04:26.099 HAVE A HOST OF FACILITIES THAT SERVICE CUSTOMERS THEMSELVES M .THEY DO AN EXCELLENT JOB IN REPRESENTING THE BRAND AS WELL 38 00:04:26.099 --> 00:04:30.269 AS THE EDUCATION TO THE CONSUMER. BUT WHEN THEY GO BACK INTO THE RETAIL ENVIRONMENT, WHAT THEY'RE 39 00:04:30.269 --> 00:04:37.944 EXPECTING IS THAT SAME LEVEL OF VISIBILITY AND THAT SAME LEVEL OF INFORMATION AND IN SOME CASES THAT'S TRUE, BUT IN MANY CASES, 40 00:04:37.944 --> 00:04:45.151 THAT'S NOT YET TRUE. SO OUR JOB IS TO HELP RETAILERS BRING UP THAT STANDARD AVAILABILITY AND VISIBILITY TO 41 00:04:45.151 --> 00:04:49.088 ENSURE THAT THEY'VE GOT THE RIGHT EXPERIENCE FOR THE CONSUMER. >> ROB, TALK ABOUT EVERYONE HERE 42 00:04:49.088 --> 00:04:57.030 IS ABOUT SUN KING, NORTHWEST INDIANA, UPLAND, SOME OF THE BIG BREWERS, BUT AS WE WERE TALKING OFF CAMERA, AS YOU SEE GROWTH 43 00:04:57.030 --> 00:05:02.502 GOING FORWARD FOR INDIANA, IT'S KIND OF MORE ABOUT MORE HYPERLOCAL FROM A BUSINESS MODEL STANDPOINT. 44 00:05:02.502 --> 00:05:11.644 >> I'VE JUN JUST BEEN TRAVERSING THE STATE, PICKING UP BEER TO GET TO THE GREAT AMERICAN BEERFEST, I'VE BEEN IN A TINY 45 00:05:11.644 --> 00:05:16.749 TOWN, THERE'S A BREWERY THERE. WHAT WE'RE SEEING IS, THIS IS JUST KIND OF A NATURAL PROGRESSION OF ANY STATE IS, 46 00:05:16.749 --> 00:05:26.659 YOU'VE GOT THESE POPULATION CENTERS THAT YOU OBVIOUSLY HAVE A HOST OF AVAILABLE LOCATIONS, THAT EVENTUALLY REACHES SOME 47 00:05:26.659 --> 00:05:33.199 LEVEL OF LACK, FOR LACK OF A BETTER TERM, OF SATURATION AND THEN WHAT YOU'RE SEEING IS YOU'VE GOT THESE FOLKS STILL 48 00:05:33.199 --> 00:05:37.870 INTERESTED IN GROWING IT THAT ARE IN SMALL LOCAL COMMUNITIES SET UP AN INDEPENDENT BUSINESS, IT'S EITHER THE A CORNERSTONE 49 00:05:37.870 --> 00:05:45.244 FOR REDEVELOPMENT OR SOMEBODY THAT'S A COMMUNITY GATHERING PLACE THAT'S SERVICING THE LOCAL COMMUNITY ON A VARIETY OF 50 00:05:45.244 --> 00:05:51.217 LEVELS. THAT'S KIND OF WA WE'RE SEEING, WE'RE SEEING THIS KIND OF HIGH BRITD BREW PUP MODEL, WITH A 51 00:05:51.217 --> 00:05:56.155 SMALL KITCHEN OR FOOD AVAILABLE, TRYING TO GET THOSE COMMUNITIES INVOLVED. THE CHALLENGE WE HAVE RIGHT NOW 52 00:05:56.155 --> 00:06:02.295 OBVIOUSLY IS THE MINORS IN THE BREWERY LAW, THOSE ARE THINGS THAT WE'RE WORKING ON AT THE GUILD. 53 00:06:02.295 --> 00:06:05.098 >> LOTS GOING ON, CERTAINLY CRAFT BEER INDUSTRY ININDIANA.