>>GERRY: THOUSANDS OF LEMONADE STANDS WILL GO UP NEXT WEEKEND THROUGHOUT CENTRAL INDIANA. THE 9TH ANNUAL LEMONADE DAY
GREATER INDIANAPOLIS WILL ONCE AGAIN TEACH KIDS HOW TO START, OWN AND OPERATE THEIR OWN BUSINESS.
AND FOR MORE ON THIS POPULAR EVENT AND THE IMPORTANCE OF EARLY ENTREPRENEURIAL ENGAGEMENT, LET'S TURN TO
LEMONADE DAY GREATER INDIANAPOLIS FOUNDER SCOTT JONES AND CITY DIRECTOR KENDREA WILLIAMS.
WELCOME TO YOU BOTH. >> THANKS. >> SCOTT I'LL TALK TO YOU FIRST, TEE THIS CONVERSATION.
LEMONADE DAY IS SUCH A POPULAR ANNUAL EVENT, HOW DID IT ALL STARTED? >> THIS IS THE NINTH YEAR SO
EIGHT LEMONADE DAYS BEFORE AND OVER 75,000 CHILDREN WHO HAVE BEEN TOUCHED BY THIS AND VERY BIG WAYS AND YOU THINK ABOUT
THIS, THESE KIDS, THEY WILL ASK FOR BIRTHDAY PRESENTS ON CHRISTMAS PRESENTS BUT WE TEACH THEM OVER A FEW MONTHS THE
SKILLS THAT THEY NEED TO BUILD A STAND, FIGURE OUT HOW TO MAKE LEMONADE, SET UP ON THE STREET CORNER OR IN FRONT OF THE
GROCERY STORE OR WHATEVER OR ON THE CANAL, FIND TRAFFIC, ADVERTISE, BECOME GREAT SALESPEOPLE ON THAT DAY.
AND YOU WATCH THEM TRANSFORM FROM KIDS YOU REALLY HAVE TO ASK FOR THINGS TO KIDS WHO CONTROL THEIR OWN DESTINY FOR THE OWN
LIVES KNOW THEY CAN CONTROL THEIR DESTINY BY MAKING THEIR OWN MONEY OR BY GIVING TO CHARITY OR PUTTING SOMETHING IN
THE BANK. IT'S REALLY COOL TO WATCH THIS. >> IT'S REALLY THE SIMPLE FORM OF A LEMONADE STAND, BUT WITH AS
YOU MENTIONED SOME REAL BUSINESS PRINCIPLES THEY GET EXPOSED TO. >> TEACHING FINANCIAL MANAGEMENT, ENTREPRENEURSHIP,
TEACHING COOKING. [CHUCKLING] >> TALK ABOUT THIS YEAR SCOTT SAID THE NINTH YEAR AND IT
CONTINUES TO GROW IN MULTIPLE WAYS INCLUDING THE PARTNERSHIP YOU ARE EVEN ADDING AN EXTRA DAY.
>> SO WE ARE EXCITED TO ADD ANOTHER DAY TO LEMONADE DAY THIS YEAR SO WE HAVE MAY 19 AND JUNE 23.
AND WE DID THAT PRIMARILY BECAUSE THE KIDS HAVE SO MUCH WORK INTO THE STANDS THAT WE NEEDED TO EXPAND IT TO ANOTHER
DAY TO PROVIDE THEM WITH ANOTHER OPPORTUNITY TO ACT AS AN ENTREPRENEUR. >> THE PARTNERSHIPS YOU'VE
ALSO PUT TOGETHER WITH THE INDIANA FEVER, THE HALF MARATHON. HOW ARE THOSE PARTNERSHIPS GOING
TO TAKE PLACE? >> WE HAVE PARTNERED WITH THE MOTOR SPEEDWAY, AND THE FEVER. >> AND ALL THOSE LOCATIONS.
>> THEY ARE ALLOWING US TO PUT PUBLIC STANDS IN THOSE LOCATIONS WHERE THERE ARE A LOT OF TRAFFIC SO THOSE KIDS IN THOSE
LOCATIONS, HOPEFULLY CAN SELL A LOT OF LEMONADE AND MAKE A LOT OF MONEY AND DONATE THAT TO CHARITY PLUS SAVE SOME.
>> ASK HER, SHE KNOWS THE STORY OF SOME OF THESE KIDS THAT HAVE BEEN DOING THIS PROGRAM AND WHAT'S GOING ON.
>> FASCINATING STORIES. >> FIRST CJ HARRIS, HE WAS RECENTLY VOTED THE GO FUND ME KID HERO BECAUSE OF HIS WORK
WITH LEMONADE DAY. NATIONALLY. SO HE DOES A LOT OF DONATIONS OF HIS PROFITS BACK TO THE ASTHMA
ALLERGY ASSOCIATION AND THEN WE HAVE LILLY, UNFORTUNATELY SHE RETIRED LAST YEAR FROM LEMONADE DAY, BUT RETIRED WITH A GOOD
RECORD BECAUSE SHE RAISED $26,000 OVER THE COURSE OF HER PARTICIPATION THAT SHE DONATED BACK TO PEDIATRIC CANCER
RESEARCH SO THESE KIDS ARE DOING SOME IMPACTFUL THINGS WITH THEIR STANCE. >> SCOTT, 15 SECONDS, BUT THE
IMPACT. >> YOU LOOK AT THE IMPACT OVER THE YEARS TO COME AS THESE KIDS GO OUT INTO OUR COMMUNITY AND TO
GIVE BACK AND DO THINGS ON THEIR OWN AND BECOME ENTREPRENEURS THAT CREATE A BIG TALL BUILDING IN THE MIDDLE OF INDIANAPOLIS.