WEBVTT

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>>GERRY: HERE'S WHAT'S MAKING
NEWS AROUND INDIANA BROUGHT TO
YOU BY YOUR INDIANA PACERS.
SOME BIG NEWS AT PURDUE

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UNIVERSITY...PULLMAN,
WASHINGTON-BASED SCHWEITZER
ENGINEERING LABORATORIES WILL
BUILD A MAJOR POWER RESEARCH

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FACILITY IN PURDUE'S DISCOVERY
PARK DISTRICT.
IN TWO PHASES, IT COULD
ULTIMATELY RESULT IN MORE THAN

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600 JOBS.
>>>MEANTIME, THE PURDUE RESEARCH
FOUNDATION AND
INDIANAPOLIS-BASED BROWNING

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INVESTMENTS HAVE UNVEILED A
30-YEAR MASTER PLAN FOR THE
MASSIVE, MIXED-USE DISTRICT,
WHICH INCLUDES MORE THAN $1

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BILLION IN PROJECTS.
BUREAU INC. IS OPENING A NEW
INDIANA CALL CENTER THAT COULD
EMPLOY UP MORE THAN 600 WORKERS

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OVER THE NEXT FOUR YEARS IN
JEFFERSONVILLE.
THE COMPANY INTENDS TO INVEST
$2.4 MILLION INTO IMPROVEMENTS

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AND EQUIPMENT AT A LEASED
FACILITY ON THE RIVER RIDGE
COMMERCE CENTER CAMPUS.
>>GERRY: IN LITTLE CONVERSE,

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INDIANA SIXTH-GENERATION FARMER
MARK BOYER REALIZED BALANCING A
TRADITIONAL ROW CROP FARM WITH
BEING A FATHER AND HUSBAND AS

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WELL AS A FIREFIGHTER WAS NOT A
SUSTAINABLE SCHEDULE.
SO, HE LOOKED FOR WAYS TO
DIVERSIFY...AND THAT'S HOW HE

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CREATED HEALTHY HOOSIER OIL THAT
ARE COLD PRESSED AND CHEMICAL
FREE!
MARK IS THE OWNER OF BOYER FARMS

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AND HE'S HELPING FIFTH
GENERATION FARMER, NATHAN HUNT
OF THE HUNT FAMILY FARMS WITH
THE PROCESS...

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AND THEY ARE HERE NOW TO EXPLAIN
MORE ABOUT THE PRODUCT AND THE
PROCESS.
WELCOME!

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>> THANK YOU.
>> THIS IS INTERESTING ON
MULTIPLE LEVELS AND FIRST OF ALL
, MARK, HOW DID THIS BEGIN?

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HOW DID YOU GET INTO PRODUCING
THIS OIL?
>> IT WAS SIMPLY AN EFFORT TO
ADD DIVERSITY TO OUR CROP

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ROTATION.
TRADITIONAL COMMODITY CROP OF
FARMERS LOOKING FOR DIVERSITY
AND AFTER A LOT OF RESEARCH THIS

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IS KIND OF WHERE WE LANDED.
>> LET'S TALK ABOUT THIS OIL
AND AS WE WERE TALKING
OFF-CAMERA THE UNIQUENESS IS

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REALLY ABOUT THE PROCESS.
TALK ABOUT THE PROCESS.
>> THE UNIQUENESS IS THE
COLDPRESSED PROCESS WHERE THE

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OIL CROP IS RUN THROUGH WHAT'S
CALLED A COLD PRESS AND IT NEVER
GETS ABOVE 120 DEGREES ONCE THEY
EXTRACT.

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THE OIL IS SQUEEZED OUT OF THE
CROP FOR LACK OF A BETTER TERM
AND FILTERED DOWN TO 1 MICRON
AND THAT IS THE FINISHED PRODUCT

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THE PROCESS IS VERY SIMPLE AND
CHEMICAL FREE VERSUS THE
TRADITIONAL SOLVENT EXTRACTION
METHOD OF MAKING OIL.

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>> AND NATHAN, YOU BENEFIT,
YOUR FARM BENEFITS FROM THE
PRODUCT THE BYPRODUCT.
>> WE ARE ABLE TO UTILIZE THE

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MEAL WHERE WE GROW [INAUDIBLE].
>> TALK ABOUT WHAT THIS SAYS
BECOME BECAUSE IT'S REALLY
GAINING POPULARITY OR TARGETED

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IN KROGER STORES AROUND THE
STATE AND OTHER VENUES AS WELL,
BUT TALK ABOUT THE GROWTH.
>> FOR US IT IS REALLY HELPED

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US.
WE WERE GETTING IT TO LOCAL
RESTAURANTS AND SOME GROWTH AND
ATTENTION FROM OTHER PLACES WE

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OTHERWISE WOULD NOT HAVE GONE
WITHOUT THE HELP OF THE PROGRAM.
>> THAT'S AN INTERESTING PIECE
TO THIS.

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AS YOU TALK ABOUT INDIANA
GROWING A FOCUSED EFFORT TO
MARKET PRODUCTS AND YOU ARE
SAYING THAT'S A LARGELY

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RESPONSIBLE FOR WHAT YOU HAVE
GOING ON.
>> IT'S VITAL IN OUR SUCCESS
80 PERCENT OR BETTER OF OUR

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RETAIL BUSINESS FOR ORIOLES IS A
DIRECT RESULT OF OUR INVOLVEMENT
WITH THE INDIANA GROWN PROGRAM
AND THE ISD A.

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>> WE SHOULD MENTION THAT
CONVERSE IS CREATING ITS OWN
BRAND AS A FARM TO TABLE
RESTAURANT LOCALLY GROWN TYPE OF

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ENVIRONMENT.
>> THERE'S A COUPLE OF
DIFFERENT RESTAURANTS IN
CONVERSE AND ONE EXCLUSIVELY

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USES OUR OIL AS A FRY OIL AND
IT'S ALL GROWN IN THE FIELDS
RIGHT THERE IN THE SAME AREA.
ALSO ONE OF THE OTHER

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RESTAURANTS IS EXCLUSIVELY HIS
PORK WHICH IS SPREAD BY OUR
BYPRODUCT AND NOTHING IS WASTED
IN THE PROCESS AND IT'S ALL

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WITHIN FIVE SQUARE MILES OF THE
LITTLE TOWN.
>> AS WE WRAP UP, MARK WHERE
DOES THIS GO FROM HERE?

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YOUR DEMAND SEEMS TO BE STRONG
AND GETTING STRONGER.
>> WE WILL CONTINUE TO GROW
MORE CROP ON OUR FARM ALONG WITH

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IN ROTATION WITH THE TRADITIONAL
COMMODITY CROP AND WE WILL
STRIVE TO EXPAND THAT IN THE
FUTURE.

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>> HEALTHY HOOSIER LAWYERS
ORIOLES.