WEBVTT

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>> GERRY: IT'S TIME NOW TO GOINSIDE INNOVATION.IT'S BILLED AS A BETTER WAY TOMOVE FREIGHT...

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EIGHT YEARS AGO, TWO GUYS SETOUT TO IMPROVE UPON THIRD PARTYLOGISTICS TO BE MORE EFFICIENT,RELIABLE AND PLEASANT FOR

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CUSTOMERS AND SPOT FREIGHT WASBORN.THE TECH-ENABLED FREIGHT BROKERIS ON TRACK TO INVEST $2 MILLIN

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AND ADD MORE THAN 250 JOBS ATITS INDIANAPOLIS HEADQUARTERS.COMPANY PRESIDENT AND CO-FOUNDRANDREW ELSENER IS HERE NOW WITH

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MORE...WELCOME TO THE PROGRAM.>> THANKS FOR HAVING US.>> CONGRATULATIONS.

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THIS IS A SUCCESS STORY AND YOUARE A LOGISTIC COMPANY BUT BUILTON TECHNOLOGY.YOU DON'T OWN TRUCKS AND

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VEHICLES IT'S ALL ABOUTTECHNOLOGY.>> ALL ABOUT TECHNOLOGY ANDWHEN WE SET OUT TO START THE

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COMPANY WE LOOKED AT THEINDUSTRY ITSELF AND THERE ISROUGHLY 500,000 TRUCKINGCOMPANIES THAT WE WORK WITHIN

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OVER A COUPLE THOUSAND SHIPPERSWE WORK WITH AND THE INDUSTRYBACK WHEN I STARTED WECOMMUNICATE BY PHONE AND FAX AND

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THAT WAS THE AMBASSADOR IN 2017AND REALLY WE SEE A BIG PLAY FORUS AND IMPROVING COMMUNICATIONSAND WE'VE DEVELOPED A CUSTOM

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SOFTWARE THAT WILL ENABLE US,CUSTOMERS AND CARRIERS TOCOMMUNICATE MORE EFFICIENTLY.>> WE WANT TO TALK ABOUT THE

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SOFTWARE BUT TALK ABOUT THEEARLY DAYS AND HOW YOU CAME UPWITH THE IDEA AT CARD TABLES YOUHAD SOME PRETTY SPARK

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ACCOMMODATIONS.>> THE WHOLE STORY STARTING ONCARD TABLES, BUT MY PARTNER ANDI WHEN WE STEP BACK AND LOOK AT

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THE INDUSTRY, THERE IS A LOT OFTHE LARGE PLAYERS ARE THE SAMEAND THE BUSINESS WE SAW ANOPPORTUNITY TO COME IN WITH A

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DIFFERENT MODEL BRINGING ATECHNOLOGY APPROACH AND A NEWAPPROACH TO THE WAY CARRIERS ARETREATED AND REALLY WHEN THE

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BIGGEST, OUR THIRD PILLAR WE SAYGREAT PEOPLE AND NOBODY GROWS UPAND SAYS I WANT TO BE A TRUCKBROKER SO WE WORKED REALLY HARD

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AT INVESTING IN OUR PEOPLE ANDCREATING A ENTREPRENEURIALCULTURE.>> THE COMPANY MOVED INTO A

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BUILDING IN DOWNTOWNINDIANAPOLIS.YOU MENTIONED THIS PROPRIETARYSOFTWARE SO YOU HAVE GROWN

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NICELY OVER THE LAST EIGHT YEARSOR SO BUT YOU THINK THISSOFTWARE CAN REALLY ACCELERATEGROWTH.

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TALK ABOUT THAT.>> MOST OF THE BROKERAGES WECOMPETE WITHIN THE INDUSTRY, 90SOME PERCENT LEVERAGE THE SAME

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SOFTWARE AND TOOL SO WHEN WESTARTED THIS WE SET OUT IN OURMAIN PILLAR WAS CREATING ASOFTWARE THAT WE THINK WHEN THIS

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COMES OUT IN THE NEXT COUPLE OFMONTHS WILL BE A GAME CHANGERNOT ONLY FOR OURSELVES BUT WECREATED A COUPLE OF TOOLS FOR

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SHIPPERS AND CARRIERS THAT WEKNOW AND WE HAVE A GOOD FEELINGWILL REALLY BRING A DIFFERENTAPPROACH TO THE INDUSTRY.

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>> TALK ABOUT JOBS.YOU ANNOUNCED PLANS TO ADD 250JOBS OVER THE NEXT SEVERALYEARS.

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WHAT TYPES OF JOBS ARE YOULOOKING FOR?>> TWO AREAS.FIRST ON THE SOFTWARE SIDE SO

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BACK END AND FRONT ENDDEVELOPERS AND SUPPORT TOSUPPORT THE SOFTWARE THAT WILLROLLOUT.

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THE VAST MAJORITY WILL BE ANACCOUNT MANAGER AND SALES AND SOINDIVIDUALS THAT GO OUT AND WORKWITH CUSTOMERS AND CARRIERS.

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>> THE ABILITY AS WE WRAP UPTO GROW A DISTRIBUTION ANDLOGISTICS COMPANY IN INDIANA HASTO BE -- IN INDIANAPOLIS IN

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PARTICULAR HAS TO BE A GREAT WAYTO DO THIS.>> IT'S FANTASTIC.THE LOCATION, DISTRIBUTION,

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MANUFACTURING, TRUCKINGCOMPANIES CENTRALLY LOCATED ATTHE CROSSROADS OF AMERICA AND ONTOP OF THAT WE HAVE A GREAT

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NETWORK OF UNIVERSITIES ANDCOLLEGES TO BRING TALENT INTOTHE COMPANY.>> SPOT FREIGHT ON THE GROW.

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PLANS TO ADD 250 JOBS.