WEBVTT

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>>GERRY: MENTION THE LETTERSNCAA AND YOU PROBABLY THINK OFCHAMPIONSHIPS AND RULESIEW!ñENFORCEMENT.

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BUT THE INDIANAPOLIS-BASEDNATIONAL COLLEGIATE ATHLETICASSOCIATION GOES FAR BEYOND THEPUBLIC PERCEPTIONS AS IT STRIVES

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TO PROVIDE SERVICE AND VALUE TOITS 1100 MEMBERS AND THEIRSTUDENT-ATHLETES.BILL BENNER HAS MORE...INSIDE

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INDIANA SPORTS.BILL.>>BILL: GERRY, THANKS.AND FEW THINGS MORE ILLUSTRATE

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THAT POINT THAN THE NCAA'SINNOVATIVE INSTITUTIONPERFORMANCE PROGRAM, ANALL-ENCOMPASSING DATA COLLECTION

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AND MEASUREMENT SYSTEM THATALLOWS THOSE MEMBER INSTITUTIONSTO BENCHMARK THEMSELVES IN AREAñFROM ACADEMIC SUCCESS TO

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COACHES' SALARIES TO DIVERSITY.JOINING US TODAY ARE JUDDWILLIAMS, THE NCAA'S CHIEFINFORMATION OFFICER, AND DAVE[qñ

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SCHNASE, VICE PRESIDENT OFACADEMIC AND MEMBERSHIP AFFAIRS.GENTLEMEN, WELCOME.AND DAVE COME OUT WE WILL WITH

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YOU.WHAT WAS THE GENESIS OF THISPROGRAM?THERE IS A LOT OF DATA OUT

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CóñTHERE, BUT HOW DID THIS COMABOUT?>> THAT'S A GREAT QUESTION AND

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THE GREAT THING ABOUT THE TOOLIS THE ORIGINATION WAS FROM THEMEMBERSHIP, THE 1100 SCHOOLSTHEY CARE ABOUT THIS AND SUBMIT

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A LOT OF DATA SO THEY ASKED USTO COME UPH7dXñ WITH A PROGRAM TTAKES THAT INFORMATION AND GIVESIT BACK TO THEM SO THIS REALLY

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HELPSir]Wu THEM MAKE INFORMEDDECISIONS.SO THE STAFF AND THE REST OF THENATIONAL OFFICE WORKED TOGETHER

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TO CREATE THIS TOOL.>> WE TALK ABOUT AGAINMOUNTAINS AND MOUNTAINS OF DATAOUT THERE.

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MORE THAN 1100 SCHOOLS AND ALLTHE CONFERENCES IN THEDIVISIONS.ALL OF THIS AND THEN PRESENTED

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BACK&wQP÷ TO THE MEMBERSHIP?>> IT IS NO EASY TASK.YOU GO BACK OV1LpCf YEARS ANDYOU PULL FROM SEVEN DIFFERENT

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SYSTEMS WHILE THE DATA ISREQUIRED AND THE BIGGESTCHALLENGE IS TO GET INTO ASIMPLE USER INTERFACE OF THE

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SCHOOL PRESIDENTS AND ATHLETICDIRECTORS CAN QUICKLY GO THROUGHAND FIND WHAT THEY ARE LOOKINGFOR, BUT IT TOOK A LOT OF WORK

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FROM BUSINESS PARTNERS AND I.T.STAFF TO FIGURE OUT WHERE ITMx]LIS.>> AND DAVID, AGAIN, WHAT ARE

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THE BENEFITS FOR THE MEMBERSHIP?AS YOU LOOK AT WE MENTIONEDbÁGPSAND ALL THOSE GRADUATION RATESAND+CVd WHAT ARE THE BENEFITS?

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>> WITH 1100B SCHOOLS, EDIVERSITY OF MISSIONS ANDDIVERSITY OF WHAT THEY ARE

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TRYING TO DO WITH THE PROGRAM ISINCREDIBLE SO TO BE ABLE c%6BKEA TOOL LIKE THIS THAT NOTRE DAMEUSES, BUTLER, DEPAUL, THEY ALL

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USE IT IN A WAY THAT FITS THEIRNEEDS SO THEY CAN IDENTIFYTRENDS IN RECRUITING, HOW THEYARE SPENDING MONEY AND REALLY I

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THINK THE PRIMARY BENEFIT ISTHAT THEY CAN COMPARE THEMSELVESTO THEIR PEERS WHETHER PEERSWITHIN THE DIVISIONJKYKM B OR A

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PARTICULAR CONFERENCE ORASPIRATIONAL PEERS.>> YOU MENTIONED LEAGUES ANDWE HAVE THE HORIZON LEG5Yg AND U

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CAN COMPARE HOW MUCH THEY ARESPENDING TO THE SUMMER LEAGUES.>> WE TALKED ABOUT, YOU GUYSHAVE BEEN HONORED BY

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INFORMATIONWEEK WHICH ISTREMENDOUS AND ONE OF THE TOP100 PROGRAMS IN THE704t COUNTRY.AGAIN, AS YOU COMPILE THIS AND

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PUT IT INTO VARIOUS AREAS, HOWDOES THE MEMBERSHIP GET IT ANDWHAT DO THEY DO WITH IT?>> WE TRY TO MAKE IT AS EASY

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AS POSSIBLE FOR MEMBERSHIP TOGET THE DATA THEY ARE LOOKINGFOR.SO WE FOCUS A LOT ON THE DESIGN

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OF IT AND REALIZING THAT THESEARE HOW YOUR RANKING OFFICIALSWITHIN THE UNIVERSITY SO OFCOURSE IT'S AVAILABLE ACROSS ALL

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DEVICES AND THE INTERFACE ISSIMPLE.YOU CAN HAVE PRE- SAVED.REPORTS AND WHAT REPORTS ARE YOU

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LOOKING FOR, WHAT IS YOURGRADUATION RATE, GENDER AND ACOUPLE OF QUICK THINGS AND YOUARE THERE, SO WE FOCUS ON THE

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SIMPLICITY.>> AS WE WRAP UP, WE HAVEABOUT 30 SECONDS OR SO, AGAINWHAT IS IN IT FOR THE

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MEMBERSHIP.kñ ARE TRYING TO MAKE THEúñS÷>> WEEXPERIENCE OF COLLEGE ATHLETICS

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THE BEST FOR THE ATHLETES WESERVE SO FOR SCHOOLS TO USE THISDATA TO TELL THEIR STORY ANDPROVIDE THAT BEST EXPERIENCE AND

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TELL THAT STORY TO THEIR CAMPUSCOMMUNITY OR THE BOARD OFREGENTS OR THE GENERAL9liTj PUB,