WEBVTT

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ONE OF THE FASTEST GROWINGONLINE AND MOBILE PLATFORMS FORMILLENNIALS CONTINUES TO GRABNATIONAL ATTENTION RECENTLY

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RAISING $25 MILLION TO FUELCONTINUED GROWTH.ODYSSEY WAS FOUNDED RIGHT HEREIN INDIANA, IU TO BE EXACT BY

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EVAN BURNS AND ADRIAN FRANCE.EVAN IS HERE NOW TO DISCUSS HISRAPIDLY GROWING SOCIAL CONTENTPLATFORM.

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EVAN, WELCOME TO THE PROGRAM.>> THANKS FOR HAVING ME, GERRY.>> Gerry: ODYSSEY IS IS ANINCREDIBLE STORY.

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YOU STARTED THIS, YOU AND YOURPARTNER, AT I.U.>> UH-HUH.>> Gerry: HOW DID THIS IDEA

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REALLY PERCOLATE?>> MY PARTNER WAS FROMEVANSVILLE, I FROM JASPER.WE GRADUATED WITH A GREAT

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OPTION.WE GOT THERE AND WE WEREENCOUNTERING PEOPLE FROMDIFFERENT CULTURES, NEW YORK,

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CHICAGO, LOS ANGELES, ABROAD.AND A COMMON DECIDING FACTOR,NOBODY THOUGHT IT WAS THATRELEVANT TO THEIR LIVES.

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WE STARTED TO INVESTIGATE, ANDWE REALIZED ONE OF THECHALLENGES, SO MUCH OF THECONCEPT WAS CREATED FAR AWAY

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FROM US, FAR AWAY FROMBLOOMINGTON, INDIANA, THEYDIDN'T KNOW THE CULTURE.THEY WEREN'T TAKING INTO ACCOUNT

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LOCAL AND NATIONAL NEWS.WE THOUGHT COUNTY WE BUILD ISPLATFORM TOP DOWN MODEL, RIGHTNOW, HEAVILY CREATED IN PLACES

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LIKE NEW YORK, EXPERIENCE THATCULTURE, AND INSTEAD CONVERTTHAT SO PEOPLE LIVE IN DIFFERENTCOMMUNITIES AND DIFFERENT

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CULTURAL EXPERIENCES CAN CREATETHE CONCEPT.>> Gerry: AND YOU HAVE SCALEDTHIS UP VERY QUICKLY.

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TALK ABOUT -- YOU'RE 30 MILLIONUSERS.>> WHICH IS INCREDIBLE.TALK ABOUT WHAT'S REALLY

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DRIVING, WHAT'S FUELING YOURGROWTH?>> THE WAY IT WORKS, AND FUELINGTHE GROWTH, WHEN SOMEBODY

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CREATES ON ODYSSEY, WE PROVIDETHEM EDITORS, TAKING REAL PEOPLEOUT OF COMMUNITIES AND HELPINGPROVIDE THEM TOOLS SO THEIR

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VOICE CAN BE PART OF A LOCAL,REGIONAL, OR NATIONAL DIALOGUE.ONCE THAT GOES LIVE, ALL THESHARES HAPPENS.

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THEIR FRIEND SAYS I SAW THESTORY, CHECK IT OUT.>> Gerry: GRABBING A LOT OFATTENTION AND HEADLINES RAISED

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$25 MILLION.EARLIER THIS YEAR, UP OVER $33MILLION RAISED, LOCAL INVESTORS.WHAT DOES THAT ABILITY TO SCALE,

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WHAT'S THAT MONEY GOING TOENABLE YOU TO DO?>> ONE, OBVIOUSLY GOING TOWARDSMORE USER ACQUISITION, WE HAVE

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OUR EYES ON THE 100 MILLIONUSERS, BOTH DOMESTIC ANDINTERNATIONAL.SECONDLY, A LARGE INVESTMENT

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TECHNOLOGY, AND OUR WHOLETECHNOLOGY BUSINESS IS LOCATEDIN INDIANAPOLIS.HIRING ENGINEERS, I HAVE

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FANTASTIC FOLKS ALL AROUND THEMIDWEST.>> Gerry: AND TALK ABOUT THE180, OR SO, EMPLOYEES,

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HEADQUARTERS IN BROAD RIPPLE.YOU'RE FULL THERE.LOOKING FOR MORE SPACE.YOU HAVE PRESENCE IN MAJOR

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MARKETS.>> WE DO.BETWEEN LOS ANGELES AND SANMONICA, CHICAGO, MID TOWN

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MANHATTAN.>> Gerry: YOU'VE GOT THEEDITORIAL PIECE, IS THIS GROWTHTECHNOLOGY PLAY AND FIGURING OUT

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THE TECHNOLOGY?>> BOTH.EDITORIAL WILL CONTINUE TO GROW.TECHNOLOGY IS REALLY THE

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BACKBONE OF THE BUSINESS.IT ALLOWS US TO DEMOCRATIZE.>> FINAL QUESTION.YOU'VE GOT PRESENCE AROUND THE

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COUNTRY HEADQUARTERED HERE.A TECH COMPANY LIKE YOURS TRULYBECOMING A GLOBAL COMPANY ININDIANA, BASED IN INDIANA.

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>> IT'S INTERESTING, I GET ASKEDTHAT QUESTION A LOT.ESPECIALLY ON THE COAST.WHY INDIANA, AND I GIVE THEM THE

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STANDARD ANSWER, COST OF LIVING,AND AMAZING.UNDERRATED IS THE VALUE OF JUSTTHE WORK ETHIC AND THE GET IT

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DONE MENTALITY, THERE'S ADIFFERENT VALUE ON THE COAST.I THINK WE UNDERSTAND AS ABUSINESS JUST HOW LIKE REAL

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AMERICA WORKS, AND WE'REINVESTING A LOT IN HELPING SMALLBUSINESSES CONNECT WITH OURAUDIENCE, TOO.

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I THINK THAT HELPS US UNDERSTANDWHERE BUSINESSES INSAN FRANCISCO THINKS OF BIGBUSINESS, AND WE'RE HELPING

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SMALL BUSINESS IN INDIANAPOLISAND ELSEWHERE CONNECT TO OURREADERS.>> Gerry: IT'S A FASCINATING

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SUCCESS STORY.
