WEBVTT

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UNIVERSITY AND THE INDIANA 

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ASSOCIATION OF REALTORS 

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>> HELLO AND WELCOME TO INSIDE 

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INDIANA BUSINESS I'M GARY DE 

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COMING TO YOU THIS WEEK FROM 

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BLOOMINGTON SPECIFICALLY THE 

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TRAINS DISTRICT THIS IS JUST 

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NORTHWEST OF THE HEART OF 

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DOWNTOWN BLOOMINGTON IT IS 

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HOME TO THE MAIL WHICH IS A 

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CO-WORKING AND INNOVATION 

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SPACE THAT LAUNCHED YEAR IN 

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2018 THIS DISTRICT ALSO 

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INCLUDES THE FORGE WHICH IS 

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CLASS A OFFICE SPACE THERE IS 

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A HOTEL PROJECT IN THE WORKS 

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HERE AS WELL ALL PART OF A 65 

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ACRE CERTIFIED TECHNOLOGY PARK 

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AND THIS WEEK IT WAS THE SCENE 

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OF AN ANNOUNCEMENT BILLED AS A 

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TRANSFORMATIONAL MOMENT FOR 

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THE REGION IT THE START OF 

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SOMETHING AWESOME WE WANT THAT 

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BILLS THAT WOULD 

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>> IT WAS AN ANNOUNCEMENT 

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YEARS IN THE MAKING 

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BLOOMINGTON IS PUBLIC PRIVATE 

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AND ACADEMIC SECTORS JOINING 

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HANDS TO FORM AMPLIFY 

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BLOOMINGTON A CIVIC PLATFORM 

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DESIGNED TO CONNECT THE 

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REGION'S RESEARCH BUSINESS AND 

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START-UP ASSETS TO GROW WAGES 

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POPULATION AND BRAND 

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REPUTATION FOR DECADES 

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BLOOMINGTON WAS POWERED BY BIG 

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FACTORIES IN GLOBAL 

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MANUFACTURERS ICONIC NAMES 

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LIKE RCA OTIS ELEVATOR AND 

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GENERAL ELECTRIC THAT PRODUCED 

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THOUSANDS OF GOOD-PAYING JOBS 

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BUT AS FACTORIES CLOSED AND 

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JOBS VANISHED BLOOMINGTON WAS 

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LEFT SEARCHING FOR AN ECONOMIC 

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IDENTITY AMPLIFY BLOOMINGTON 

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IS VIEWED AS AN ANSWER A WIN 

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FOR NOT ONLY WHAT IT CAN 

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ACHIEVE BUT FOR WHO WOULD 

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BRING TOGETHER WHEN HIGHER DAD 

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WORKS REGIONAL PARTNERS IT 

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HELPS THAT HE'S PARTNERS BUT 

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ALSO HELPS THAT THE UNIVERSITY 

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IU CHANCELLOR RIGHT WILL SHRUG 

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VAST OF SAYS THE UNIVERSITY IS 

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ALL IN EFFORT THAT STANDS TO 

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REDEFINE THE REGION'S IDENTITY 

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YOU LOOK AT THE FOSTERS 

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GROWING AREAS IN THE COUNTRY 

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OVER THE LAST 2030 YEARS AND 

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YOU WILL FIND AT THE HEART OF 

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FANS 

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>> IS AN INSTITUTION THAT'S 

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DRIVING NOT MUCH RIGHT IMAGINE 

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BOSTON WITHOUT ALL THE BIGS 

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UNIVERSITIES NOT IN CALIFORNIA 

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WITHOUT THE BIG UNIVERSITIES 

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WOULD THEY BE A SHADOW WHAT IT 

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IS TODAY THEY WANT TO BE AND 

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YOU'RE SEEING THAT HAPPEN 

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PLACES LIKE NASHVILLE YOU'RE 

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TRYING TO SEE IT OVER THE 

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COUNTRY IS WHAT WE WANT TO 

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CREATE TO ME THE SKY'S THE 

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LIMIT AND JOINING ME NOW WITH 

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MORE PERSPECTIVE ON AMPLIFY 

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BLOOMINGTON PLEASED TO BE 

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JOINED BY JOHN FERNANDEZ JOHN 

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THE FORMER MAYOR OF 

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BLOOMINGTON WHO IS THE NEW CEO 

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NOW OF AMPLIFY BLOOMINGTON 

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>> A MAJOR JOHN AS YOU LOOK AT 

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IT AND YOU AND I WERE TALKING 

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OFF CAMERA MOMENT AGO YOU 

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REALLY FEEL THE TIME IS RIGHT 

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THE ASSETS HAVE BEEN HERE FOR 

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A LONG TIME BUT THE TIME IS 

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RIGHT WHY SELF 

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>> YEAH IT'S ONE OF THOSE 

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INFLECTION POINTS FOR A 

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COMMUNITY WHERE WE'VE ALWAYS 

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HAD THE ASSETS WE'VE ALWAYS 

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HAD INCREDIBLE CAPABILITIES AS 

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A COMMUNITY BUT WE NEVER HAVE 

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ABSOLUTE LINEMAN BETWEEN OR 

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CORPORATE LEADERSHIP OR CIVIC 

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LEADERSHIP AND WE HAVE THAT 

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NOW AND THEN THE UNIVERSITY 

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ARE MAJOR EMPLOYERS THE CITY 

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OF BLOOMINGTON AND EVERYBODY'S 

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KIND OF MOVING THE SAME 

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DIRECTION WORKING TOGETHER AND 

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WE TRYING TO ADDRESS THE SAME 

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BASIC ISSUES MEAN WE HAVE TO 

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GROW THE COMMUNITY WE HAVE TO 

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GROW ECONOMICALLY AND SO WE'VE 

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ALWAYS BEEN THAT THE HUB FOR 

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ENTREPRENEURSHIP IN 

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BLOOMINGTON WE'LL CONTINUE TO 

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DO THAT BUT WE'RE ALSO 

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ELEVATING THE WORK TO MAKE IT 

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MORE PLACE BASED IN TERMS OF 

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HOW WOULD GO TO MARKET 

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SIGNALING THAT THERE'S A LOT 

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OF OPPORTUNITY FOR TALENT TO 

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GROW COMPANIES TO WORK HERE TO 

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BUILD A MEANINGFUL LIFE HERE 

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TO BUILD MEANINGFUL COMPANY 

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HERE WE'VE LOST A LOT OF 

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POPULATION THAT 25 TO 50 

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YEAR-OLD DEMOGRAPHIC AND A BIG 

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PART OF THAT IS THEY DON'T SEE 

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THE ECONOMIC OPPORTUNITIES SO 

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PART OF WHAT WE'RE TRYING TO 

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DO WITH KIND OF INNOVATION AND 

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ENTREPRENEURSHIP DRIVEN 

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STRATEGY IS TO GROW THOSE 

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OPPORTUNITIES SO WE KEEP 

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TALENT HERE I MEAN WE HAVE 

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UNIVERSITY CRANKING OUT SOME 

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OF THE BRIGHTEST MINDS 

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ANYWHERE LET'S KEEP THEM HERE 

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>> ABOUT POPULATION GROWTH BUY 

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5 YEARS OUT WHAT DOES SUCCESS 

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LOOK LIKE FOR AMPLIFY 

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BLOOMINGTON WELL FOR US IS 

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PRETTY STRAIGHT FORWARD WE 

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WANT TO BE ABLE TO SEE 

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POPULATION GROWTH IN THOSE KEY 

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DEMOGRAPHICS WE'RE OUR GOAL AT 

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THE MILL AS TO HELPING 

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COMPANIES GET FROM A MILLION 

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DOLLARS IN REVENUE TO 10 MEN 

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AND BY THE END OF 2030 GET 

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THAT THEM THAT SCREEN CREATE A 

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LOT OF OPPORTUNITY AND THE 3RD 

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THING IS JUST TO REALLY 

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ELEVATE THE BRAND WHERE IT 

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SHOULD BE SO THAT WHEN PEOPLE 

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THINK ABOUT PLACES IN AMERICA 

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THAT OUR INNOVATION ORIANA 

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WHERE THERE'S GREAT COMPANIES 

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GREAT OPPORTUNITIES THING 

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SHOULD BE IN THAT NAME THEY 

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SHOULD THINK OF ONLY THING 

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JUST LIKE THEY THINK OF THE 

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BOULDERS THAT THE ATHENS THEY 

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ANN ARBOR'S THEY SHOULD SAY 

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BLOOMINGTON AND TODAY THEY'RE 

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NOT SAYING BEEN 10 YEARS THEY 

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WILL ALL RIGHT JOHN FERNANDEZ 

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CEO OF AMPLIFY LIMITED THANK 

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YOU VERY LOOK FORWARD TO 

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FOLLOWING THE STORY ALL RIGHT 

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THANKS LIBRARY OR INNOVATION 

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MISO WARFIGHTERS NEEDS ON THE 

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3RD LARGEST NAVAL BASE IN THE 

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WORLD 

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>> CERTAINLY MUCH OF THE NEW 

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AMPLIFY PLATFORM WILL FOCUS ON 

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BLOOMINGTON BUT IT IS VERY 

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MUCH A REGIONAL INITIATIVE 

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CONNECTING TO ASSETS 

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THROUGHOUT THE REGION 

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INCLUDING 

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>> JUST SOUTH OF HERE THE 

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CRANE NAVAL SURFACE WARFARE 

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CENTER IT IS ONE OF THE NAVY'S 

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LARGEST AND MOST IMPORTANT 

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TECHNICAL CENTERS EMPLOYING 

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THOUSANDS OF SCIENTISTS AND 

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ENGINEERS AND OTHERS 

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PERFORMING WORK ON ELECTRONIC 

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WARFARE SENSORS AND ARTIFICIAL 

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INTELLIGENCE ENABLED SYSTEMS 

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IT IS A TECHNOLOGY POWERHOUSE 

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AND AN ANCHOR FOR THE REGION'S 

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TECH ECOSYSTEM IT'S ALSO PART 

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OF WHAT IS ENVISIONED AS A 

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LIFE SCIENCES AND DEFENSE 

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CORRIDOR STRETCHING FROM CRANE 

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UP I-69 TO INDIANA UNIVERSITY 

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WHICH HAS LONGSTANDING 

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PARTNERSHIPS WITH CRANE THAT 

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ARE EXPANDING OUT AND FURTHER 

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NORTH TO INDIANAPOLIS AND THE 

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16 TECH INNOVATION DISTRICT 

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WHERE IU IS CURRENTLY 

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CONSTRUCTING THE 138 MILLION 

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DOLLAR IU LAB FACILITY IT'S 

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PART OF A BROADER 250 MILLION 

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DOLLAR INVESTMENT BY IU TO 

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BOOST ITS LIFE SCIENCES 

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CAPABILITIES IT'S LONG-TERM 

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VISION THAT IS BEGINNING TO 

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TAKE SHAPE WITH DEVELOPMENTS 

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NOW UNDERWAY IN THE 

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BLOOMINGTON REGION WELL I WILL 

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BE BACK HERE IN BLOOMINGTON A 

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LITTLE LATER IN THE SHOW WITH 

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MORE ON THE AMPLIFIED 

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BLOOMINGTON PLATFORM INCLUDING 

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A LOOK AT HOUSING