WEBVTT

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MOST WATCHED IN WNBA HISTORY 

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HAVE A FEELING WE MIGHT TOP 

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THAT HERE THIS YEAR NOW ON TO 

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A DIFFERENT KIND OF SHOT ONE 

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WITH A TRUE HOOSIER CORNING 

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RIGHT KICK TO IT RECIPE FOR 

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SUCCESS IT'S A WHISKEY THAT 

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INCLUDES THE NE NOLEN CAMP 

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INDIANA FARMERS AND HARD TRUTH 

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DISTILLING IN BROWN COUNTY FOR 

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40 YEARS THE NAME MELLENCAMP 

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HAS BEEN SYNONYMOUS WITH 

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FARMERS 

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>> JOHN MELLENCAMP ONE OF THE 

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CO-FOUNDERS OF BACK IN 1985 

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>> NOW HIS SON AND BUSINESS 

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PARTNER LEVI COLLISON HAVE 

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TEAMED UP WITH HARD TRUTH 

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DISTILLING IN NASHVILLE TO 

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DELIVER THEIR 4TH WHISKEY 

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COLLABORATION ONE THAT BLENDS 

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THEIR SHARED HOOSIER VALUES 

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INDIANA FARMERS AND THE FAMOUS 

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MELLENCAMP NAME THIS WHISKEY 

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IS IS 100% 

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>> 100% OF THE GREENS ARE 

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GROWN BY INDIANA FARMERS THERE 

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ARE SO MANY THINGS THAT JUST 

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MADE SENSE ABOUT THIS 

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COLLABORATION 

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>> AND FROM THE VERY START 

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IT'S BEEN GREAT WE WANT TO DO 

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SOMETHING VERY INDIANA 

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CENTERED JUST KIND OF BOUGHT 

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IT OVER JUST THE SMALL THINGS 

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GOT TO THE BIGGER PICTURE OF 

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IT ON A LOT OF THINGS LIKE SHE 

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SAID THAT KIND OF MASH-UP AND 

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JOB VERY WELL FOR US WE WANTED 

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TO KIND OF A TRY AND DO OUR 

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OWN THING HERE BUT 

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>> A CONTINUATION OF CARRYING 

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THAT 

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>> MELLENCAMP MANTLE GUYS 

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THANK YOU FOR COMING OUT 

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TONIGHT SUPPORTING FARM AID 

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>> A PART OF THE MELLENCAMP 

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WHISKEY BRAND INCLUDES JOHN'S 

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ARTWORK ON THE BOTTLE MY DAD'S 

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BEEN PAINTING FOR YEARS AND 

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YEARS AND YEARS IT'S LIKE ALL 

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THE GUYS HELPING WRITE MUSIC 

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AND PAIN 

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>> IT'S MY FAVORITE PLACE IN 

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THE WORLD TO BE IN THIS ART 

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STUDIO IT'S SO QUIET STEPHANIE 

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>> IT'S SOME OF HIS ARTWORK IS 

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REALLY SPECIAL WE ARE LUCKY 

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ENOUGH TO BE ABLE USE IT I 

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THINK YOU CAN KIND OF SEE BUT 

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THE DEVELOPMENT OF THE ART 

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WITH THE BOTTLES AND THE 

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MASSES AS WELL I THINK THEY GO 

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HAND IN HAND VERY WELL EVEN 

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THIS ONE AMERICAN ON CAN KIND 

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OF RESEMBLE THE OLDER PAINTING 

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WITH AMERICAN GOTHIC WITH 

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ABOUT THE FARMER SO IT'S KIND 

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OF LIKE A TAKE ON THAT AND YOU 

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CAN JUST ONCE AGAIN 

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HIGHLIGHTING OUR FARMERS AND 

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WHAT THEY DID FOR US 

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>> THE MELLON CAMP HARD TRUTH 

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COLLABORATION HOPING TO FOSTER 

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APPRECIATION FOR HOOSIER 

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FARMERS AND DISTILLERS ONE SIP 

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AT A TIME WHEN YOU DRINK IN 

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OUR WHISKEY THINK ABOUT THE 

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FULL CIRCLE YOU KNOW THINK 

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ABOUT THAT FARMER THAT DID THE 

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HARD WORK TO GROW THAT DRAIN 

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THINK ABOUT THE GUYS AT THE 

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DISTILLERY YOU KNOW THAT 

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>> THAT THAT QUALITY GRAIN AND 

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DID NOT TAINTED IN ANY WAY 

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THROUGHOUT THAT DISTILLATION 

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PROCESS I TELL EVERYBODY I'M 

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THE LUCKIEST GUY IN THE WORLD 

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JUST BEEN 

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>> PART OF THIS JUST MEAN ALL 

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THE PEOPLE I'VE MET IN OUR 

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SLOGANS FOR THE LUCKY ONES I 

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THINK WHEN YOU OPEN THAT UP 

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AND YOU TRY THAT FOR THE FIRST 

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TIME I REALLY HOPE THAT YOU 

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THINK THAT WELL PART OF THE 

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LUCKY ONES IT'S BEEN SUPER FUN 

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>> COUPLE YEARS WITH THESE 

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GUYS AND YOU KNOW FEEL THE 

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SUPPORT FAMILY FARMERS AND 

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SUSTAINABLE FARMING IN INDIANA 

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AND BEYOND HAS JUST BEEN A 

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TRUE HONOR 

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>> A LOT OF PASSION AND THAT 

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PARTNERSHIP INDEED THE US 

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LATEST BATCH OF THE HARD TRUTH 

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MELLENCAMP WHISKEY IS CALLED 

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AMERICAN ODD AND IT WILL GO ON