A high-profile section of Bankers Life Fieldhouse in Indianapolis will have a new name. Luxury automobile company Lexus has signed a five-year agreement to be title sponsor of The Lexus Loft, formerly the Sells Group Loft. The section is located on the Krieg DeVault Club Level and features 104 seats and amenities like digital monitors, upgraded chairs, charging stations and exclusive dining and bar access. It includes 12 theater boxes, which are like mini-suites, and 14 loge boxes, which feature an open design.
Pacers Sports & Entertainment President Rick Fuson says "we are excited about our new partnership with a premium brand like Lexus. The Lexus Loft provides an upscale, all-inclusive experience for our guests at Bankers Life Fieldhouse to enjoy Pacers and Fever games, concerts and other events at one of the greatest arenas in the nation."