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In Indiana, sports are more than scores and highlights. They are a major economic driver. That's why Bill Benner takes you Inside INdiana Sports for a fresh perspective to the coverage of sports. A well-known sports authority, Bill dives deeper into the story behind the story to offer insight into the business of Indiana's sports machines. GO
updated: 2/5/2010
Organizers of the 2012 Super Bowl estimate the economic impact of the big game to be anywhere from $275 - 400 million on the Indianapolis region. Indianapolis Sports Insider JMV (John Michael Vincent) has more on the business of sports in Indiana.
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