Mobile Detailing Company Looking for Growth

Posted: Updated:
INDIANAPOLIS -

The co-founder of Indianapolis-based Flipside Mobile Car Wash says he is looking to scale up the on-demand, virtually waterless mobile detailing startup. Rhett Barker started Flipside while he was a student at Ball State University and now has corporate clients such as Rolls-Royce and the JW Marriott hotel in downtown Indy. In an interview for The INnovators with Dr. K, Barker said he wants to make sure the company was scalable.

"At (our) current options, it really helps us to learn what works and what doesn't," said Barker. "We've been sculpting this concept that we're at a point where it works. We're actually going to be moving into cities in the south and extending our reach as far as it can get. We contract college students and every major city has college students near it, so it works out pretty well with what we want to do."

Flipside uses a proprietary cleaning solution that includes 2-4 ounces of water per wash, along with interior and exterior detailing options. Barker says the company was able to keep costs low initially so they could self-finance the operation. Moving forward, he says they will be looking at more long-term funding options, particularly to be able to market and sell the solution to the public on store shelves and online.

Dr. K provided Barker with a "prescription" in the form of three knowledge factors:

  • Knowledge for the Public - Key information about the process that helps the consumers understand how this new washing technique actually enhances the car while saving water.
  • Knowledge of Distribution Channels - Gain expertise to understand the best methods to scale up distribution operations.
  • Knowledge for Contractors  - Proper quality training techniques to the contractors applying the actual washing.

You can learn more about Flipside Mobile Car Wash by clicking here.

  • Perspectives

    • (photo courtesy of Conexus)

      Getting the Word Out About Manufacturing & Logistics

      As the epicenter of the nation’s advanced manufacturing and logistics industries, Indiana has a compelling story to tell about how Hoosier companies make and move the goods people depend on every day. Our goal is to ensure everyone hears these stories – many of which share a common theme focused on cutting-edge technologies that are transforming the way products are made and moved around the world and the people who use them. Conexus Indiana launched an...

    More

Subscribe

Name:
Company Name:
Email:
Confirm Email:
HTML
INside Edge
Morning Briefing
BigWigs & New Gigs
Life Sciences Indiana
Indiana Connections
INPower
Subscribe
Unsubscribe

Events



  • Most Popular Stories

    • The Kelley School of Business at IU Bloomington is the highest-ranked program in Indiana. (Provided Photo/Indiana University)

      Three Indiana Business Schools Score High Marks

      If your high school student or still “undecided” college student is considering a degree in business, the state of Indiana seems to be a good place to be, and without having to pay out-of-state tuition. Forbes magazine has released its annual listing of The Best Business Schools, specifically those with full-time, residential, M.B.A programs.  

    • (original artist rendering of Merchant's Bancorp HQ) of Carmel)

      Merchants Bancorp to Celebrate New HQ

      Carmel-based Merchants Bancorp (Nasdaq: MBIN) is celebrating Friday the grand opening of its new headquarters. The company says the HQ represents its commitment to long-term and sustainable growth. 

    • (photo courtesy of The Times of Northwest Indiana)

      Valpo Mansion May Fall to Wrecking Ball

      A one-time mansion that once hosted dignitaries and politicians while they visited Valparaiso appears to be facing demolition, following years of decline and disrepair.  The stately mansion, known locally as the Brown home, maybe knocked down and replaced with condominiums, according to our partners at The Times of Northwest Indiana. 

    • The Honda Greensburg plant opened in 2008.

      Honda to Invest $4M, Add Jobs at Greensburg Plant

      The American Honda Motor Co. continues to invest in its Greensburg, Indiana plant as it has announced the factory will be producing the company’s first electrified sport utility vehicle in the U.S. The company says it will invest more than $4 million and add 34 new jobs in the plant to support production of the CR-V Hybrid.  

    • Photo courtesy of Purdue University

      Purdue Offers 'Stranger Things' Replica Tee

      Purdue University has partnered with trademark licensing agent CLC to produce a special-edition replica Purdue shirt that appeared on an episode of Netflix’s “Stranger Things 3.”  The university also teamed up with Venley to accurately replicate the shirt, which will be available at retailers on the West Lafayette campus and online later this month.