updated: 5/13/2008 6:08:51 AM

Kroger Expands $4 Prescription Program

InsideINdianaBusiness.com Report

The Kroger Co.’s Central Division, headquartered in Indianapolis, says it will be participating in a nationwide expansion of Kroger’s $4 generic prescription program. The company will offer 90-day supplies of prescriptions in the program for $10. It will also increase the number of women’s health medications offered at a discount.

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Source: Inside Indiana Business

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Press Release

INDIANAPOLIS, IN – May 13th – Effective today, all 129 pharmacies in The Kroger Co.’s Central Division will be participating in a nationwide expansion of the highly-successful $4 generic prescription program, offering customers lower prices and additional drug choices to meet their health needs. The retailer is offering 90-day prescriptions for only $10 on its expanded generic drug program. Kroger, Pay Less, Hilander, Owen’s, JayC and Scott’s pharmacies also are increasing the number of women’s health medications offered at a discounted price.

This new initiative is in addition to the program Kroger introduced last fall that provides a $4 price for more than 300 generic drugs prescribed in 30-day supplies. Among Kroger’s additions to the program are 11 more prescriptions available at $4 for a 30-day supply or $10 for a 90-day supply, including the key cholesterol-lowering drug, Pravastatin.

According to Kroger Central Division President Bob Moeder, “Our expanded generic drug program is one more example of the many ways Kroger is working to reduce costs and improve the health of our customers. Our customers continue to rely on expert health advice and friendly service from Kroger’s team of professional pharmacists, as we continue to provide the highest possible quality at the lowest possible price. As the overall economy has struggled with price inflation, Kroger has proactively introduced programs intended to lower food, pharmacy and fuel costs for our customers. By adding $10 prescriptions for 90-day supplies to our existing $4 prescriptions for 30-day supplies program, we can reduce medical costs for our customers. By adding more prescriptions, such as key cholesterol lowering drug, Pravastatin, our customers can enjoy a significant health benefit in combination with the cholesterol-reducing milk produced by Kroger’s own dairies. Our customer loyalty program can reduce fuel costs by 10 cents or 15 cents per gallon for qualifying customers. Our tax relief gift card program offers customers free groceries when they turn their economic stimulus checks or direct deposits into Kroger gift cards with a 10% bonus. Each of these programs sends a clear message that Kroger cares about our customers.”

Kroger also is increasing the number of women’s health medications it offers at a discounted price. These specialized medications are available for $9 in 30-day supplies or $24 for a 90-day supply. They include drugs such as tamoxifen to treat breast cancer, combination estrogen/methyltestosterone for hormone replacement, as well as Alendronate, the generic version of osteoporosis medication Fosamax®.

Mr. Moeder added, “Women’s health is a national community engagement priority for Kroger. Within Central Division, we support a large number of community events and programs that improve women’s health, including Susan G. Komen “Race for the Cure” events in several cities across Indiana and Illinois. We are especially proud that our new program will offer low-cost prescriptions for women.”

To Learn More:
For more information about the expanded drugs/medications available, please visit www.kroger.com/generic or call 1-877-4RX-LIST (1-877-479-5478). Customers interested in these low-price generic drugs should consult their doctor or pharmacists at their neighborhood Kroger, Pay Less, Hilander, Owen’s, JayC and Scott’s store to determine if a generic drug is available for their prescription and is right for them. An information brochure in both English and Spanish will be available in stores later this week. These discounted prescriptions are available in Kroger, Pay Less, Hilander, Owen’s, JayC and Scott’s store pharmacies and for on-line and telephone orders for customers to pick up in store.

About Generic Drugs:
Generic drugs are as safe and effective as brand name drugs (according to federal law, they must be therapeutically equivalent to brand name drugs) yet cost significantly less. After a company’s exclusive right to market a medication expires, other companies are allowed to develop generic equivalents – usually at a much lower cost.

The Kroger Central Division has 154 food stores, 129 pharmacies and 50 fuel centers operating under five banners; Kroger, Scott’s, Owen’s, Hilander and Pay Less, with locations primarily in Indiana and Illinois, in addition to five stores in Missouri, one in Michigan and one in Ohio. Kroger Central Division is dedicated to supporting every local community it serves, contributing more than $7 million annually to local organizations, primarily focusing on hunger relief, K-12 education, health causes and diversity. At Kroger we value: honesty, respect, inclusion, diversity, safety and integrity.

Source: The Kroger Co.

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