updated: 11/19/2012 8:11:01 AM

Company Plans 'More Palatable' Hybrid Technology

InsideINdianaBusiness.com Report

The chief executive officer of an Arizona-based manufacturer that has located a new research center in Anderson says the company's approach to retrofitting hybrid components to existing vehicles offers a "more palatable" business model for the emerging technology. Echo Automotive Inc. has moved into the once-promising Bright Automotive facility at The Flagship Enterprise Center. In a Studio(i) interview with Gerry Dick, Jason Plotke says his company has a major advantage over Bright Automotive since it doesn't have to build a car from the ground up.

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He says the company expects to add 20-30 jobs by the end of 2013.

Plotke calls the state's electronic vehicle expertise, talent pool and work ethic "exceptional."

November 16, 2012

News Release

ANDERSON, Ind. - Echo Automotive has selected Anderson, Indiana for its location of the Company's automotive battery and EV technology development efforts. With the region's long standing history in the electrification of the automobile, Indiana is the breeding ground for innovation of advanced technology in the automotive sector. The area has a rich history and concentration of technical human capital talent. The Flagship Enterprise Center, a state funded business incubator, where Echo Automotive placed its R&D center, has been successful in garnering leading technology development companies making it a great location for Echo Automotive Research & Development.

Jason Plotke, President & Chairman at Echo Automotive, says "the Enterprise Center is a world-class facility with state of the art equipment that rivals most OEM's with a local rich talent pool simply not found in most areas of the country. We at Echo are impressed with the work ethic exhibited by the local culture and the neighborly personalities that resonate within the community and is why we have chosen Anderson for the Echo R&D Facility."

Echo Automotive has developed a conversion product called EchoDrive which lowers fuel consumption by converting vehicles to Plug-in Hybrid Electric Vehicle (PHEV) targeted to light duty fleet vehicles with worldwide applications. With facilities purpose built for the development of this type of technology, Echo is able to accomplish full 360 degrees of testing of all facets of its product platform.

Dan Kennedy, Chief Executive Officer at Echo states, "the company has reached a significant
milestone, by completing its first demonstration vehicle containing the EchoDrive from our facility in Anderson. That vehicle is now on a roadshow in the Southwest before returning to Indiana."

About Echo Automotive

Echo Automotive develops technologies and products that allow the cost effective conversion of existing vehicles into highly fuel efficient hybrids and plug-in hybrids. Key to Echo's strategy is the bolt-on nature of its solutions that introduce little, or in some cases, no additional points of failure, making its offerings very low risk compared to other solutions. Echo Automotive, Inc. is a publicly traded company on the OTCQB: ECAU.

Source: Echo Automotive, Inc.

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