updated: 10/15/2012 8:36:46 AM
One of the people behind an iconic American media brand has spent time at his Indiana alma mater to help guide budding entrepreneurs. ESPN Co-Founder Bill Rasmussen just wrapped up serving as executive-in-residence at DePauw University’s Robert C. McDermod Center for Management & Entrepreneurship. In an extended online interview with Inside INdiana Business Host Gerry Dick, Rasmussen discusses his role with ESPN and gives some advice to young entrepreneurs throughout the state.
Rasmussen was looking for new opportunities in 1978 after being fired from his job as communications director for the New England Whalers hockey team.
He ended up launching ESPN with his son Scott, who is also a DePauw graduate, in 1979.
Bill Rasmussen's website, www.espnfounder.com, says the concept for the 24-hour sports network "sprang from an irritable discussion between a father and his son, Scott, while caught in a Connecticut traffic jam in August 1978."
Source: Inside INdiana Business, DePauw University, ESPNFounder.com