updated: 5/25/2012 1:46:11 PM
Several strong corporate sponsors are back in the fold for this weekend's 96th Indianapolis 500. That includes GoDaddy.com, which will be presenting sponsor of the TV broadcast on ABC for the sixth consecutive year. In a recent Studio(i) interview, ESPN Vice President for Motorsports Production Rich Feinberg spoke with Gerry Dick about some of the new broadcast technology planned for this year's race.
SCOTTSDALE, Ariz. -- For a sixth consecutive year, GoDaddy.com is your presenting sponsor for the legendary Indianapolis 500 broadcast on ABC TV. What makes this year all the more special is the fact the No. 27 GoDaddy.com Chevy starts the race in the front row ... Go Daddy's best starting position ever.
“Hinch is just fun to watch. He's entertaining, he's a tech guy and his sense of humor is absolutely contagious”
James "Hinch" Hinchcliffe, who took over the Go Daddy car this season, starts the "Greatest Spectacle in Racing" in the middle, on the front row, position two, having missed the "pole position" by just 23 thousandths of a second.
Go Daddy, the world's largest provider of Web hosting, domain name registrations and new SSL Certificates, signed Hinch as its 2012 IZOD IndyCar Series driver earlier in January. The Canadian driver is currently running third in points and has finished every race in the Top Six of this season's IndyCar competition, including his best career finish in third place at Long Beach.
"The Go Daddy Chevy has a prime starting position for Sunday's race, but we're not done yet," said Hinchcliffe. "Our team has worked extremely hard to get us to this point and I think fans are in for one heck of a show come Sunday – and if we could win Indy, I just might get my mug on the Go Daddy homepage.”
Hinch, who replaced Danica Patrick on the IndyCar circuit, is campaigning to replace the Go Daddy Girl on the front of the Go Daddy website. He, himself, launched a grass-roots campaign via social media a few months ago shortly after wearing a "Danica-wig" on ABC TV during the pre-race broadcast of the season’s first race.
"Hinch is just fun to watch. He's entertaining, he's a tech guy and his sense of humor is absolutely contagious," said Go Daddy Chief Marketing Officer and Executive Vice President Barb Rechterman. "We saw his 'campaign' and thought it was worth giving him a shot ... why not make it official?"
You can vote to put Hinch or Danica on the homepage and see how the votes are trending right now at www.GoDaddy.com/Vote. A win at the Brickyard just might be the push Hinch needs to land him "on the homepage."
"Hinch has given us a 'Go Daddy first,'" said Rechterman. "We've never had a driver start in the front row at Indy. And this just might help him with his 'Hinch for Homepage' campaign too ... and how cool would it be for Hinch to win the Indy 500. I think we'd have to put him on the homepage if he wins Sunday!"
Watch "The 96th Indianapolis 500 broadcast presented by GoDaddy.com," Sunday with live coverage starting at 11 a.m. ET on ABC TV.
Vote to put Hinch on the homepage right now at GoDaddy.com/Vote.
To find out more about how to get online easily and affordably, visit www.GoDaddy.com.
Connect with Go Daddy on Facebook & Twitter.
About Go Daddy
Go Daddy is the world's largest domain name provider, Web hosting provider and new SSL provider, focused on helping small businesses grow larger. Go Daddy provides dozens of cloud-based services and is the largest worldwide mass-market hosting provider by annual revenue according to Tier1 Research (Mass-Market Hosting Report-Winter 2011) and is the #1 provider of net-new SSL certificates for 2011, according to the Netcraft, LTD Secure Server Survey. To learn more about the company, visit www.GoDaddy.com/PR.