updated: 6/22/2006 9:15:40 AM

Marsh to Add More Nutritional Information to Meat Products

InsideIndianaBusiness.com Report

Marsh Supermarkets, Inc. is adding more nutritional information to the labels on its beef, pork, lamb and veal products.

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The supermarket chain says the new labels can be found at 36 of its stores and 10 LoBill Foods in the Indianapolis area and will be expanded to all stores in August.

Source: Inside INdiana Business

Press Release

INDIANAPOLIS - Customers at Marsh Supermarkets may notice something different about the labels on beef, pork, lamb and veal products. The supermarket chain has expanded its nutritional information to include the amount of vitamins or micronutrients in certain meats. The new labels can be found at 36 Marsh Supermarkets and 10 LoBill Foods in the Indianapolis area. Marsh plans to roll out the expanded labels to all of its stores in August.

Marsh is part of a nationwide pilot program sponsored by the National Cattlemen’s Beef Association on behalf of the Cattlemen's Beef Board to increase awareness about the nutrients in beef products. Marsh is the third supermarket chain in the nation to participate in the pilot program to add nutritional labels that include micronutrients to store-cut and processed meat.

Marsh is among the few supermarket chains in the state to cut and process all of its meat in the store, not at a processing plant.

Currently, nutritional labels on meat products include the amount of protein, fat and carbohydrates. The expanded labels at Marsh provide information on the amount of such vitamins and minerals as B, zinc and iron.

“This expanded nutritional information empowers our shoppers to make healthy choices when it comes to purchasing meat products,” said Dewayne Wulff, Vice President of Meat Merchandising, supermarket division. “Many shoppers don’t realize that beef and pork are not only a good source of protein, but also include essential vitamins.”

About Marsh Supermarkets, Inc.

Marsh Supermarkets, Inc. is a leading regional chain, operating 69 Marsh® supermarkets, 38 LoBill® Foods stores, eight O’Malia® Food Markets, 154 Village Pantry® convenience stores, and two Arthur’s Fresh Market® stores in Indiana, Illinois and western Ohio. The Company also operates Crystal Food Services(sm), which provides upscale catering, cafeterias management, office coffee, coffee roasting, vending and concessions, and restaurant management and Primo Banquet Catering and Conference Centers, Floral Fashions®, McNamara Florist® and Enflora® - Flowers for Business.

Source: Marsh Supermarkets, Inc.

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