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Tony Fannin

Company: BE Branded
Title: President
http://www.BeBranded.net

Biography

Tony Fannin has over 24 years of integrated marketing experience working for some of the largest advertising agencies and PR firms in Chicago and Indianapolis. He’s developed and executed marketing strategies and creative approaches for a number Fortune 500 companies, start-up businesses, and everyone in between.

Tony is president of BE Branded, an integrated marketing & design firm that helps clients Be Somebody to their customers. Their research shows that if businesses don’t connect with their audience in a real, emotional way, they risk becoming a commodity.
Call them if you would like to talk about whether you would like to Be Somebody or be a commodity.

www.BeBranded.net | 317-797-7226

Perspective Articles

• Consumers Shouldn't Control Your Brand
• Social Media Doesn't Build Brands or Make Sales
• Having No Brand Can Leave a Sales Force Frustrated
• Brand is as Much Internal as it is External
• Too Much Quantity, Not Enough Quality in Social Media
• The Difference Between 'Bought' and 'Sold'
• To Have a Brand Position, You Must Actually Have a Position
• Banks Are Part of The Problem When it Comes to Growing a Business
• Stop Looking For The Next Marketing Silver Bullet
• How to Sell Men on Marketing to Women
• Guidelines For Brands in Social Media
• Steve P. Jobs
• Opinion: Why Digital-Only Companies Aren't Ready to Lead
• Has The Web Made us Too Metrics Minded?
• Be Great
• It’s an App, App World
• Customer Relationship Marketing
• Be Relevant Or Be Gone
• Gawker to Become News Magazine
• A Man’s View of Marketing to Women
• Has The Web Made us Too Metrics Minded?
• Twitter is a Great Way to Discipline Your Brand
• Women Control Marketing Dollars
• The Point Of Social Media Is Not To Sell Anything. Huh?
• Mission, Core Values, and Brand
• Do you Really Know What Your Company Sells?
• The Future of Business
• Advertising and Social Media
• Don’t Blame Marketing For The Lack of Sales
• Marketing Strategies in a New Economy
• What Good is an Ad Agency?
• Marketing in an Economic Downturn
• Advertising The Obama Way
• Does Brand and Design Matter in an SEO World?
• The Long and Short of Marketing
• Your New Boss is 18. Meet The Millennials
• How Much is Enough?
• Consumer Generated Ads: Friend or Foe?
• Turning Customers From Passive to Passionate