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Jim Walton
Company:
Brand Acceleration, Inc.
Title:
President
Biography
jim@brandaccel.com
Perspective Articles
Who Owns the Jobs, Anyway?
It's a Simple Trade Relationship
Put Your Tools to Work
Recommit to a Successful 2010
Are You Going Out of Business? Or, Are You Going Out For Business?
Tend Your Brand Garden: Powerful brands require planning, care and nurturing
What’s it Going to Take to Jump Start the Economy?
Outrageous Customer Service
Are You a Visionary or Tactician?
Encourage Failure! Or settle for mediocrity
Count Me Out!
Social Media Marketing: Useful tool or passing fad?
Your Website is Like a Store Window
A Menu For Marketing Communications Success in the New Year
Ideas Are Exponential: Even Sales People Have Them
Are You a Fighter or Are You Heading Home?
“Dirty Boots” Marketing: It may be time to get out into the field
Attitude Matters! It’s time to put on your happy face
Tactical Planning for the New Economy
More Good News!
Good News Is All Around Us: Just look around. It’s not hard to find.
Communicating versus Announcing
Lean Times Require a Highly-Targeted Approach
Beautiful Design is Nice but Message Matters Most
This is not the Time to Turn off the Promotional Engine
Live Your Brand! Good or bad, every person on your team shapes your brand
Word Of Mouth Is Not Enough: Don’t Be Afraid To Tell Your Story To The World
Gripped by Indecision, Procrastinators Do Nothing
Visionaries Needed: Big Thinking Optimists Make Great Things Happen
Investing in Chaos: Recognizing Risk Takers Who Will Fuel Fast Growth
Developing a Marketing Communications Budget: Are You Adequately Funding Your Promotional Machine?
NASCAR Bad Boys Get a Longer Leash
Living Brands Must Be Fed
Community Branding: Creating Buzz and Breathing Life into your Town or County
How important is Lifestyle Marketing?
Creating a Powerful Brand: Part Three of a Three-Part Series
Creating a Powerful Brand: Part Two of a Three-Part Series
Creating a Powerful Brand: Part One of a Three-Part Series
What Makes a Web Site Work?
People Hate to be Sold, But Love to Buy: What This Means to Your Marketing Effort
Hire Great People, Pay Them Well, and Get Out of Their Way!
Owning a Hammer Doesn’t Make Me a Carpenter: My Perspective on Desktop Design
What Makes Great Copy--Great? And, How Much Copy is Enough?
Promotion: The Economic Development Conundrum
Advertising And Design Firms Are Facing Age of Accountability!
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